Tag Archives: waste

Programmatic Investment Analysis Key To Solving Budget Waste

Programmatic Advertisement

Programmatic Investment Analysis Key To Solving Budget Waste by Jourdan Gariepy , July 14, 2023 The Association of National Advertisers Programmatic Media Supply Chain Transparency Study reveals brands may be wasting billions of dollars in programmatic spend across worthless or fraudulent media. This eye-opening assessment suggests a huge missed opportunity to invest in more effective … Continue reading Programmatic Investment Analysis Key To Solving Budget Waste →

Waste Removal: Getting started with the Agile Marketing Navigator

Marketing Agility

Waste prevents work getting done in an agile and efficient way. Here’s how to remove it. Stacey Ackerman on September 1, 2022 We recently introduced you to the Agile Marketing Navigator, a flexible framework for navigating agile marketing for marketers, by marketers in the article A new way to navigate agile marketing. The navigator has four major … Continue reading Waste Removal: Getting started with the Agile Marketing Navigator →

Cut and Waste: Are Your Marketing Emails Being Clipped?

Email Marketing Tools

Mike Parry January 19, 2022 Websites are displayed in web browsers. Browsers, for the most part, agree on how things should work. There’s a high degree of standardisation. Emails are displayed in email clients. They do whatever the hell they want. As email developers we need to contend with patchy support for modern web technologies … Continue reading Cut and Waste: Are Your Marketing Emails Being Clipped? →

A Farewell to Waste: 5 Ways to Reduce Paper Consumption in Your Office

Work Environment

Ertugrul Emre Ertekin February 17, 2021 Creating a paperless office is an aspirational goal of many businesses, but many organizations have yet to achieve this milestone. In reality, quite a few organizations are moving in the opposite direction and using more paper than in the past. The average office worker in the U.S. uses roughly … Continue reading A Farewell to Waste: 5 Ways to Reduce Paper Consumption in Your Office →

5 Reasons Why Followed Blog Comment Links Are a Waste of Time – and What to Do Instead

Blogging Content

Nikola Roza August 26, 2020 Link building is hard. It’s the major hurdle newbie bloggers face when building their online empires. And more often than not, these bloggers turn to followed blog comments as an easy and affordable source of links. But is blog commenting for links worth it? Or is it a waste of … Continue reading 5 Reasons Why Followed Blog Comment Links Are a Waste of Time – and What to Do Instead →

Reversing Supply Chain Waste with Advanced Analytics

Supply Chain

Guy Yehiav June 25, 2020 An accurate, efficient, and reliable supply chain sits at the heart of every business. As cost center (business units that incur expenses and indirectly contribute to revenue), supply chains must be frequently analyzed to drive excellence, particularly in terms of eliminating waste. Every penny in unnecessary expenses like waste that … Continue reading Reversing Supply Chain Waste with Advanced Analytics →

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