by Denny McCorkle April 8, 2016 Follow @DennyMcCorkleApril 8, 2016 There are many benefits and reasons to blog. Yet, the strategies for blogging are quite different when blogging for personal branding, job search, or career. This blog post explains the process and tools needed. Blogging is tough. Getting others to read your blog is even … Continue reading Do’s & Don’ts When Using Blogging for Personal Branding & Job Search
by Kevin O’Brien March 27, 2016 Follow @kobrienwhyMarch 27, 2016 THE IMPACT OF ARTIFICIAL INTELLIGENCE ON SEO There were a number of significant changes to the SEO landscape during 2015, changes that directly inform the new ways of setting up digital marketing strategies for success in 2016. One of the biggest changes was Google’s RankBrain … Continue reading Using Semantics to Optimize Your SEO in 2016
by Steve Faber March 19, 2016 Follow @marketingunlockMarch 19, 2016 Using an Email Marketing System for Small Business What We’ve Discovered to Boost Profits After 3 Years This marks the beginning of WELD2’s 4th year helping small technology contractors build their customer relationships and grow profitability. We’ve used an email marketing system, targeted at their … Continue reading Using an Email Marketing System for Small Business to Increase Profitability
by Andrew Schulkind March 17, 2016March 17, 2016 Everyone hates email. And yet, most of us find it indispensable. It’s pretty great, except for its overwhelming volume and relentlessness. So, grumble though we may, most of us are still heavily reliant on email. That’s not a bad thing. Spam is a bad thing. Irrelevant content … Continue reading Using Email Effectively in Your Content Marketing
by Irene McConnell March 16, 2016March 16, 2016 If you’re like most high-performing professionals (especially at the senior management level), you’re probably used to having job opportunities fall into your lap. I wouldn’t be surprised if you told me that you didn’t need a resume to land your last job, or that you haven’t used … Continue reading How To Build A Highly Effective Personal Brand Using Social Media.
By Sharon Hurley Hall March 14th, 2016 If you’re using social media, you can’t avoid using hashtags. They are everywhere, having spread from their original home on Twitter to almost every social media platform. The question is: how do you use them well? Why Use Hashtags? Before getting into best practices for using hashtags, let’s take … Continue reading 7 Best Practices For Using Hashtags
by Miranda Paquet March 12, 2016March 12, 2016 Email marketing messages come in two different forms — HTML email and plain text email. What’s the difference between the two and which works better for your business? Here’s what you need to know: What is an HTML email? An HTML email is what you typically see … Continue reading 4 Benefits of Using HTML Over Plain Text for Your Email Marketing
by Mary Long March 11, 2016 Follow @MaryCLongMarch 11, 2016 Making money online isn’t a new concept, but the power of social networks offers enormous potential profits to those with the ingenuity and drive to try. It’s easier than you think. Here are some options you may not have considered, but should: Busy mom? No … Continue reading The Many Ways to Make Money Using Social Media
by Tukan Das March 11, 2016 Follow @tdasMarch 11, 2016 Most marketers today are collecting varying degrees of social data. They have developed listening programs to monitor buzz about their brand, their competitors and their industry, and they have access to audience insights to learn more about their customers. However, the data that marketers collect … Continue reading 5 Ways to Generate Revenue Using Social Data
by Tyson Downs March 6, 2016 Follow @TitanWebAgencyMarch 6, 2016 As a small business owner, you likely strive to succeed and grow your business each day. You try your absolute best to increase market share by working at the marketing strategies that you feel most comfortable with. When it comes to online marketing, you know … Continue reading How a Small Business Can Build Rapport Using Social Media
