Pete Winter November 30, 2021 The most valuable sources of VoC data for B2B marketers. Voice of the customer data represents the opinions, desires, demands and motivations of your target customers. It allows you to understand their needs better than anyone else, helping you develop customer-driven products (and come up with effective ways to communicate … Continue reading 5 Useful Sources For Capturing Voice of the Customer (VoC) Data
Stefan Wolpers September 21, 2021 TL; DR: Estimates Are Useful, Just Ditch the Numbers Many people dislike estimating work items as estimates supposedly open the path to the misuse of velocity by the managers, reintroducing Taylorism, micro-management, and excessive reporting through the backdoor. To them, for example, the proponents of #noestimates, estimates conflict with basic … Continue reading Estimates Are Useful, Just Ditch the Numbers
Emmanuel Soroba August 4, 2021 Source: Alamy The majority of small businesses don’t survive beyond 5 years. And while that can be attributed to many factors, inadequate marketing is one of the most common. Successful companies often spend the bulk of their earnings on marketing. As the saying goes, you need to spend money to … Continue reading How to Grow your Small Business on a Budget: 3 Useful Tips
Peter Navarro July 26, 2021 The most popular location system is GPS (Global Positioning System), and it is based on the constellation of satellites of the Department of Defense of the American Government. But in recent years other alternative and complementary constellations have been developed, such as the European Galileo system, the Russian Glonass, or … Continue reading What Is GPS Fleet Tracking and Why is it Useful?
Adopting best practices seems like a no-brainer. But here are some things to consider along the way. Steve Petersen on January 5, 2021 Several years ago, a superior challenged me on best practices. While I didn’t always accept expert advice as gospel, I was a little perplexed as to why my superior was so reluctant … Continue reading Are best practices useful or lazy?
Derek Gleason December 6, 2020 Get a chicken. Cook it until it’s perfectly done. Reduce the jus to a nice pan sauce. Then finish it with some butter until it has the right balance of flavors. Enjoy. This is a useless recipe, but it’s not wrong. It assumes, however, that accurate advice on what you … Continue reading The Should-How Fallacy (Or Why “Correct” Isn’t “Useful”)
Lanre Onibalusi November 10, 2020 Photo by Tim van der Kuip on Unsplash People (employees) are the lifeblood of any organization, and management’s ability to hire and keep the best people can sometimes be the determinant between workplace efficiency and slack. Studies have shown that staff motivation is one of the important factors that drive … Continue reading 7 Useful Ways to Enhance Employee Productivity
Liz Kislik August 20, 2020 During this difficult time, I’m getting numerous requests to talk about teamwork. In the midst of the pandemic, it can be harder to coordinate remote teams with so many people dealing with children, roommates, or home spaces that just aren’t right for video meetings, and everyone’s stress level is extra … Continue reading Teamwork Isn’t Useful. Here Are 5 Things That Are
Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds by Ray Schultz , August 14, 2020 Email marketers who wonder whether their tech stack will continue to support them during the pandemic should consider the findings in GlobalData’s 2020 Emerging Technology Trends study. The report identifies several technologies that have helped businesses … Continue reading Cyber Security, Cloud Computing Most Useful Technologies During COVID-19 Pandemic, Study Finds
Victor Blasco — April 30, 2020 These days, businesses can’t afford to neglect their Facebook and Instagram presence. However, while being there is a good first step, part of your success is measured by how active you are and, above all, how engaging your content is. Luckily, both platforms provide a handful of resources to … Continue reading 7 Useful Tips to Optimize Your Facebook and Instagram Live Videos