Anthony Thomas — August 10, 2017 — August 10, 2017 kropekk_pl / Pixabay Facebook Messenger now boasts 1.2 billion users, thousands of companies delivering live-chat customer service, and 18,000 bots. Its most recent 2.1 update helps to make those bot-to-agent interactions more human and in-app commerce even easier. What makes Messenger such an incredibly attractive … Continue reading What You Need to Know About Facebook Messenger’s Recent Update
Jason Davis — July 5, 2017 Follow @weareelement502 — July 5, 2017 422737 / Pixabay Every website owner that is seriously invested in their online property and presence should be aware of the ranking factors Google uses for SEO. As of this writing, Google has updated their algorithm in ways that have caused major changes … Continue reading What the Google Algorithm Update Means For Your SEO
What impact has Google’s latest update to close variants had on paid search performance? Columnist Andy Taylor reviews the data. Andy Taylor on June 23, 2017 Back in March, Google began expanding its definition of what constitutes a close variant exact match, a change they expected to roll out “over the coming months.” At last Tuesday’s … Continue reading Early performance results from Google’s update to close variants
Rachel Hand — June 8, 2017 Follow @GroMarketingLtd— June 8, 2017 Dubbed Fred, Google’s latest algorithm update has had many marketers scratching their heads trying to figure out what’s changed. The update happened at the beginning of March and in true Google style, it has taken 3 weeks for them to admit the update has … Continue reading Say Hello To Fred – Google’s Latest Algorithm Update
Jessica Mehring — May 25, 2017 Follow @horizonpeak— May 25, 2017 Some of the best SaaS companies around are making their blogs unreadable. I’m on a mission to put an end to this. Raise your hand if you’ve ever done this … You discover a great blog post from a SaaS company, and devour it … Continue reading How to Use Product Update Blog Posts to Grow the Relationship With SaaS Customers
We all know good ratings and reviews are important for local businesses, and it seems they’re becoming even more so. Contributor Conrad Saam explains a new search results display that appears when queries include words like ‘best’ and ‘great.’ Conrad Saam on April 26, 2017 Google seems to be making moves to use the … Continue reading Local search update: ‘Best’ filter invading the local pack
Amy Campbell — April 10, 2017 — April 10, 2017 What is Apple’s new video editing app all about? You may have heard chatter about Clips, Apple’s new editing app that allows you to create and design video content. It’s easy to make direct comparisons between Clip’s editing capabilities and those of Instagram and Snapchat. … Continue reading Clips, Captioning, and the Catastrophic Autoplay: An Update on Social Video
Amanda Clark — March 29, 2017 Follow @GrammarChicInc— March 29, 2017 Your resume is a living document—fluid, ever-changing, evolving just as your own career evolves. As such, it’s never something you should just set and forget. It’s smart for any professional to make regular resume updates—even when you don’t happen to be in the job … Continue reading 7 Times You Should Update Your Resume
Personal Branding Blog — February 24, 2017 — February 24, 2017 You just started a new job. You are bursting at the seams. You want EVERYONE to know. But … Are you wondering: After starting a new job … How soon should you update your LinkedIn profile? Of course … You are excited. You really … Continue reading How Soon Should You Update Your LinkedIn Profile
Gregg Litman — February 14, 2017 — February 14, 2017 When Facebook talks, marketers listen. It’s just too big to ignore, whether you agree with its constant changes or not. But in the case of video — Facebook’s news feed update is a nice step forward. Not only will it encourage longer videos and better … Continue reading Facebook Update: How the Length of Your Video Will Affect Views
