by Ivana Kitanovic April 7, 2016April 7, 2016 There comes a time in every email strategy when you start asking yourself whether you’re doing everything right. You send out emails regularly to your subscribers and notify them of everything new connected to your blog or business, but still it seems like more and more of … Continue reading What Is Unsubscribe Rate and the Best Solution to Prevent People from Unsubscribing
Steve MastersJuly 25, 2015 The unsubscribe experience is often a poor one, when it comes to email newsletters. There are many ways to do it. As a user, I sometimes wonder if the list owner has even spent much time thinking about it. If you manage your email newsletter through an email service provider (ESP) … Continue reading How Do You Manage Unsubscribe Links?
Denise ChanJuly 10, 2015 That much dreaded unsubscribe button – your stomach churns just hearing the mention of it. It symbolizes the end of a customer-brand relationship. There’s disappointment and doubt: “did my content fall short?” or “why didn’t they like my email design?” But, there is a silver lining in the unsubscribe. It’s an … Continue reading The Last Call: Optimizing The Unsubscribe Page
