Rocky Walls — August 29, 2017 Follow @rockywalls — August 29, 2017 StockSnap / Pixabay In case you don’t follow super hero movies as closely as I do, Spider-Man: Homecoming is the newest installment in the world of webslinging, and it’s wonderful. (I’ll do my best to keep this about your video strategy, though.) My … Continue reading What’s Trending in Video: How Sneak Peeks Have Gotten Sneakier, and Why You Should Too
Rocky Walls — May 27, 2017 Follow @rockywalls— May 27, 2017 “Everything in moderation, including moderation,” said Oscar Wilde. Personally, I love butter, and I don’t do a great job of moderating my consumption of it. There was a time when society revolted against butter and… “Behold! Margarine will save us all.” But, eventually, trans-fat … Continue reading What’s Trending in Video: Quality Versus Quantity
Catherine Hayden — March 3, 2017 — March 3, 2017 Twitter tends to be the platform of choice for literary types, so it’s not unbelievable that its user base would fall in love with an account run by a 190-year-old dictionary. Merriam-Webster, based in Springfield in the US, has started trending online and this is … Continue reading Tongue-in-cheek Twitter: How A Dictionary Started Trending
Wendy Lindars — December 24, 2016 Follow @enx2marketing— December 24, 2016 It’s been a rough ride for social media in 2016. Twitter keeps losing executives as growth stalls. Facebook had to deal with page view issues and viral fake news stories. And Instagram had to deal with some harsh competition from Snapchat. And really, Google … Continue reading Trending Now: Social Media Trends in 2017
by Carlo Pacis June 22, 2016June 22, 2016 This is the second edition of my Trending Titans series, which focuses on finding out what makes the biggest brands on social media so effective in their marketing, and how you can apply these things to your business. Previously, I covered Instagram in Trending Titans: 6 Lessons … Continue reading Trending Titans: 6 Facebook Tips for Your Business
by Wishpond June 15, 2016June 15, 2016 These days, snapping photos is second nature, and having a social media presence isn’t just recommended – it’s essential. And though Facebook and Twitter remain king and queen, Instagram is quickly rising in prominence as social media’s place-to-be. It’s no surprise, then, that Instagram is home to some … Continue reading Trending Titans: 6 Lessons Taught by Instagram’s Biggest Brands
by Lucas Miller March 5, 2016 Follow @EchelonCopyMarch 5, 2016 Two years ago, Facebook began rolling out its trending topics section in spite of much eye-rolling and snide remarks. It seemed that the social media giant was simply copying Twitter’s rapid-response style. While that may be true, Facebook has used its immense algorithmic capabilities to … Continue reading 3 Ways Facebook’s Trending Topics Has Altered Social Media
by Kristin Lisak December 9, 2015December 9, 2015 The Ice Bucket Challenge. Charitable donations aside, there must be something special about an online video that would make a grown individual voluntarily dump a bucket of cold water on his or her head, right? In fact, there is. Once just another mystery of the internet, viral … Continue reading What’s Trending? 3 Characteristics of Viral Content
Venkat ViswanathanOctober 29, 2015 Halloween countdown is kicking into high gear and consumers are abuzz on social channels in preparation for the holiday. With discussions ranging from costume preferences to seasonal movies to candy cravings and more, social media is a treasure trove for uncovering the pulse of Halloween 2015 and what’s different this year … Continue reading Halloween: What’s Trending in Social Media Conversations?
Carol StephenJuly 23, 2015 How Facebook’s Trending Topics Is Like Minority Report In Minority Report, Tom Cruise walks through a mall while an ad calls to him: “John Anderton! You could use a Guiness right now!” Consider all the tracking devices that make your life easier: Waze, Foursquare, and even sampling software such as Shazam. … Continue reading How Facebook’s Trending Topics Is Like Minority Report
