Tag Archives: Transition

How to Transition From a Lead-Based to an Account-Based Everything Approach

by Jon Miller Follow @jonmillerSeptember 19, 2016 Transitioning from a lead-based marketing strategy to an account-based approach makes good business sense, but that doesn’t mean it’s going to be easy! A successful transition not only requires good planning and resources, but also an experienced staff of marketers who understand ABM, and are willing to embrace … Continue reading How to Transition From a Lead-Based to an Account-Based Everything Approach →

Four Steps To A Cover Letter For Career Transition Success

Virginia FrancoNovember 5, 2015 Career transitions can be daunting in today’s market where hiring managers expect to immediately see how you are a perfect fit for the position they need filled. Although challenging, a career change is not insurmountable. When paired with a persuasive resume, a compelling cover letter will help set the stage to … Continue reading Four Steps To A Cover Letter For Career Transition Success →

LinkedIn Profile Tips for Professionals in Transition, Part 2

Erin Dore MillerJune 20, 2015 In the first part of this series, I encouraged professionals on LinkedIn and, more specifically, job seekers to make sure that they are representing themselves and their experience accurately on their LinkedIn Profile. This tip is one of the most important LinkedIn Best Practices. Continuing our focus on tips for … Continue reading LinkedIn Profile Tips for Professionals in Transition, Part 2 →

Business Transition Lessons Learned: Making Sure Your Successor Wants to Take Over the Business

Kathy Richardson-MauroJune 7, 2015 Bob owned and operated a profitable printing business for over 30 years. His son Jason was active in the business as the VP of sales and Bob had been grooming him to take over the company since he came on board about 3 years ago. Unfortunately Bob never really spoke to … Continue reading Business Transition Lessons Learned: Making Sure Your Successor Wants to Take Over the Business →