Tag Archives: Tips

LinkedIn Cheat Sheet: Character Counts, Image Specifications, and Tips You Need to Know

Sarah Bentley March 4, 2021 There are a LOT of specifications and character limits on LinkedIn. From your profile, to publihsing content on LinkedIn, to your company page, there are limitations and size guides that need to be followed in order to ensure you are showing up your best, and that your content is optimized … Continue reading LinkedIn Cheat Sheet: Character Counts, Image Specifications, and Tips You Need to Know

Performance Management: Meaning, Objective, Tips, and More

Saajan Sharma March 3, 2021 In the interest of improved employee performance and better business impact, it can be worthwhile for every employer and HR manager out there to acquire a clear understanding of performance management. In this blog, we will tell you everything about performance management you must know about. So, let’s dive in. … Continue reading Performance Management: Meaning, Objective, Tips, and More

Tips for Measuring the ROI of Digital Marketing and Growing

Angela Hausman, PhD March 1, 2021 In the bad old days, digital marketing was a free-for-all where instant gurus touted their money-making formulas (usually a little better than snake oil salesmen) and deluded followers into spending thousands for coaching programs that didn’t work. Of course, without metrics for measuring the ROI of digital marketing, these … Continue reading Tips for Measuring the ROI of Digital Marketing and Growing

Google My Business Optimization: 5 Tips for an Impactful Profile

Jennifer Lyons February 25, 2021 In the modern digitally-driven world, it is no surprise that visibility on Google is key to your success as a business. While many businesses know to focus on Search Engine Optimization tools and Google ads, you may be missing an essential step: Google My Business optimization. Your Google My Business … Continue reading Google My Business Optimization: 5 Tips for an Impactful Profile