Amber KemmisAugust 15, 2015 You’ve come to this blog looking for a straight answer. And yes, wouldn’t it be awesome if I could tell you that by sending your email at noon on Wednesdays your email campaigns will have stellar performance? Unfortunately, the optimal day and time to send marketing emails is as mythical as … Continue reading What Are The Best Days And Times To Send Marketing Emails?
Brittany BeardenMay 17, 2015 The movie Chef, directed by and starring Jon Favreau as Chef Carl Casper, is more than just an intimate and entertaining film by the man who brought Iron Man to the silver screen. It’s actually a fantastic crash-course in new media, seen through the eyes of the uninitiated. Casper is fed … Continue reading 6 Times The Movie ‘Chef’ Taught Us About New Media
Anurag BansalFebruary 19, 2015 Communication requires at least a sender and a recipient. Hyper-social highly connected world we live in today brings us tools like Twitter, Facebook, Google+, Pinterest, Blogs and hundred other social networks. But as a society on a very ground level I think we are failing the entire purpose of communication. In … Continue reading Best & Worst Times to Pin, Tweet and Share on Facebook [Infographic]
By Brittany Bearden, Published October 30, 2014 ABC’s new show, Selfie, is about a self-obsessed social media addict, Eliza, played by Karen Gillan, who enlists her company’s marketing expert to market her to her coworkers, the same way that he marketed their pharmaceutical company’s nasal spray that “causes satanic hallucinations” successfully to the public. Within … Continue reading Four Times ABC’s ‘Selfie’ Provided Valuable PR and Marketing Lessons
Content marketing is akin to putting a face on your company or brand. Content’s role is to build the engagement pipeline between prospective customers and your business. Relevant and targeted content is what hooks them in and engagement is the grease that puts the gears into motion and ideally helps achieve business goals. “Social media … Continue reading Time’s Nathan Lump, Marketing Prof’s Ann Handley on How Good Content Drives Engagement
