Email marketers must leverage data and generative AI to propel the industry forward rather than settling for incremental gains. Ryan Phelan on April 17, 2024 Back in 2017, I wrote an article for MarTech, “Message to email marketers: Show me something different in 2018.” It popped up again while I was preparing a presentation, so … Continue reading It’s time to turbocharge our path to email innovation
For Cortico-X’s Len Devanna, speaking at the Day 2 keynote, better customer experience leads directly to better business outcomes. Kim Davis on March 20, 2024 “It doesn’t matter if you’re selling a cup of coffee at Starbucks, an iPad at Apple, or an electric supercar at Lucid Motors, there’s a common ingredient for success and … Continue reading It’s time to unleash your CX activists: The MarTech Conference day two keynote
Twitch is increasing channel subscription prices for the first time Some tiers will soon be more expensive in the UK, Canada, Australia and Turkey. Kris Holt Tue, Feb 20, 2024 REUTERS / Reuters Amazon has been looking to bolster Twitch’s bottom line for a while. After laying off around 500 workers and reducing how … Continue reading Twitch is increasing channel subscription prices for the first time
Users crave more private, exclusive communities — and it’s a golden opportunity for marketers to connect in a new meaningful, insight-driven way. Taylor Peterson on February 9, 2024 It’s hard to imagine the web as a real, tangible thing — especially in the context of social media and digital communities where a screen separates our reality … Continue reading Why now is the time to pay attention to micro-communities
Use these tips to create more effective email surveys and review requests your customers will want to open and complete. Kath Pay on February 5, 2024 Which of the three statements below comes closest to your view when it comes to email surveys and review requests: A. Love ‘em! They’re useful, and we use the … Continue reading Why it’s time to rethink your feedback emails and how to do it right
By Brian Honigman January 06, 2024 You’re not taught in school that being a freelancer is even an option to consider. As a result, it’s a less clearly defined career trajectory. A common misconception with freelance is that it’s primarily a stopgap for professionals to leverage in between full-time roles or a side hustle … Continue reading Going freelance full time in 2024? Here’s how to make it work
By Stephanie Vozza November 24, 2023 Many of us feel emotionally and physically drained at the end of the day. Maybe you cope by relying on caffeine to get you through the afternoon. Or perhaps you zone out to Netflix when you get home from work. We all feel drained sometimes, but it can … Continue reading Tired all the time? Here are the 3 things draining your energy
By Chris Stokel-Walker November 20, 2023 One of the most tumultuous four-day spans in Silicon Valley history has finally concluded (for now at least), and in the end we’re left with massive changes at both OpenAI and Microsoft—and massive ramifications for the wider world of artificial intelligence. Sam Altman, the OpenAI CEO summarily fired … Continue reading New OpenAI CEO Emmett Shear’s time at Twitch gives clues to the future of the AI giant
By Christopher Zara November 03, 2023 As long as we have to fall back this weekend anyway, let’s use that extra hour to ponder the impossible-to-overstate importance of getting a good night’s sleep. You could easily spend weeks scouring research on the link between poor sleep and poor health outcomes and still not get … Continue reading Daylight saving time is an insidious destroyer of your precious sleep patterns
By Zachary Petit INSURRECTION. That is the title of the first chapter in Edel Rodriguez’s graphic memoir, Worm. Rodriquez, an artist whose work has appeared on the covers of Time, The New Yorker, and many other publications, has established himself as the leading visual chronicler of the Trump era. Given the fact that Trump … Continue reading The most famous political illustrator of our time tells his own story
