Shanon Marks — November 24, 2016 Follow @madebyshanon— November 24, 2016 In a world crunched for time, speed is the ultimate competitive advantage. It’s why a small, lean startup with little cash can compete with (and sometimes replace) established corporations with seemingly unlimited resources. Everyone is starting to realize this, yet examples of organizational drag … Continue reading Design Thinking Lets Corporations Compete With Startups
Tag Archives: Thinking
Why Start-Ups Call for Clear Thinking
Personal Branding Blog — November 5, 2016 — November 5, 2016 In physics class, the teacher spoke about how getting a ball rolling drains more energy than just keeping it going once it’s on the move. I think that most business owners will agree that they were onto something. Running a business is never going … Continue reading Why Start-Ups Call for Clear Thinking
How the Design Thinking Process Improves Innovation and Customer Experience
by KC Claveria Follow @kcclaveriaOctober 21, 2016 An increasing number of companies are transforming product development by embracing a design method that puts the customer first. Instead of relying on people’s gut instincts, this new design framework cultivates empathy for users, emphasizes iteration and prototyping, and promotes tests throughout the process. It’s called design thinking, … Continue reading How the Design Thinking Process Improves Innovation and Customer Experience
Loyal Ecommerce Customers – Just Wishful Thinking?
by Dan Radak Follow @DanRadakOctober 11, 2016 In the world of retail, ecommerce or not, the focus will always be on two main metrics – customer acquisition and customer retention. Customer acquisition is a fancy term for attracting new customers while customer retention is a fancy term for ensuring a customer returns and makes another … Continue reading Loyal Ecommerce Customers – Just Wishful Thinking?
Job Search Stalled? Start Thinking Like a Business Owner
by Jesse Kook July 26, 2016 Follow @theworkinghumanJuly 26, 2016 If you’re like most who have decided it’s time for a change, your natural first task is to start browsing the job postings on social media, your favorite companies, career boards, etc. You click through jobs, reading the requirements and think, I’m perfect for that. … Continue reading Job Search Stalled? Start Thinking Like a Business Owner
Are You Thinking Strategically About Your Website?
by Renee Shupe July 11, 2016 Follow @reneeshupeJuly 11, 2016 Much of my time I spend looking at or reviewing websites and too many times I see websites that are simply missing the mark. Most often I’m seeing something that is created without much thought and often it appears that the website has been designed … Continue reading Are You Thinking Strategically About Your Website?
A Short and Sweet 4-Step Outline to Thinking Through Your International Shipping Strategy
by Ashley Overton June 16, 2016June 16, 2016 A third of online shoppers have purchased goods from another country. Those living in Australia, Canada and Russia are the most likely to buy internationally. In Asia and India –– two of the fastest growing markets for ecommerce, with YoY growth in the 30 or more percentile … Continue reading A Short and Sweet 4-Step Outline to Thinking Through Your International Shipping Strategy
Why Disfluent Thinking is Important for Idea Management Programs
by Bryan Rusche May 20, 2016 Follow @BryanRuscheMay 20, 2016 Fluent thinking is easy thinking. Disfluent thinking is thinking you have to work a little harder to make sense of or understand. What does this have to do with employee idea programs? Quite a lot, actually. It can have a big impact on the quality … Continue reading Why Disfluent Thinking is Important for Idea Management Programs
Stop Thinking and Start Doing: The Power of Practicing More
by James Clear March 26, 2016 Follow @james_clearMarch 26, 2016 We all have goals that we want to achieve in our lives. These goals may include learning a new language, eating healthier and losing weight, becoming a better parent, saving more money, and so on. It can be easy to assume that the gap between … Continue reading Stop Thinking and Start Doing: The Power of Practicing More
Thinking Local for SEO and Social
by David Leonhardt March 10, 2016 Follow @amabaieMarch 10, 2016 There is a huge difference between the needs of an online company targeting a global audience and a local company seeking local customers online. The global company can operate from a basement or a barn, and can cast a huge net to capture anybody online. … Continue reading Thinking Local for SEO and Social
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