Tag Archives: Things

3 things marketers need to focus on in 2020

Micro-campaigns, feedback loops and mass personalization will take center stage in the new year for agile marketers. Stacey Ackerman on December 10, 2019 Marketing is one of the fastest-changing professions today. And like fashion trends (glad that bike shorts with blazers phase is over), as a marketer, you don’t want to find yourself “oh, so … Continue reading 3 things marketers need to focus on in 2020 →

The 9 Hardest Things About Being an Entrepreneur That You Never Expected

Entrepreneurship Lessons

Mario Peshev — December 10, 2019 Follow @no_fear_inc Entrepreneurship is a massive undertaking which is often taken lightly by graduates and soon-to-be entrepreneurs. This has been the key topic of my own book, 126 Steps to Becoming a Successful Entrepreneur: The Entrepreneurship Fad and the Dark Side of Going Solo, and I’m thrilled to have … Continue reading The 9 Hardest Things About Being an Entrepreneur That You Never Expected →

Opportunity Zone Primer: 4 Things to Know Before Investing

Investment Guide

Jeffrey McNeal — December 7, 2019 Opportunity Zones are a new addition to the tax code added by the Tax Cuts and Jobs Act starting in 2018. There have been comparable programs in the past, though this one is particularly beneficial for taxpayers who decide to participate. In the Tax Cuts and Jobs Act, two … Continue reading Opportunity Zone Primer: 4 Things to Know Before Investing →

When Things Aren’t Going Well, Will You Accept Blame?

Corporate Culture

Shep Hyken — December 4, 2019 Follow @Hyken In a recent Shepard Letter, I wrote about the concept of giving recognition to the people who deserve it. Someone being recognized for what they bring to the organization is often overlooked. That’s a shame. People need to be recognized for their contribution to the team’s success. … Continue reading When Things Aren’t Going Well, Will You Accept Blame? →

Getting Things Done

Productivity Tools

Dave Brock — November 5, 2019 Follow @davidabrock It seems our days are consumed with meetings. We have meetings to develop win strategies for a deal. We have meetings to develop proposals. We have endless reviews–pipeline, deal, account, territory reviews. We have meetings to talk about new programs or initiatives. We have meetings to talk … Continue reading Getting Things Done →

This Isn’t Feedback: 4 Things You Think Are Feedback, But Actually Aren’t

Feedback Management

Tamra Chandler — October 28, 2019 For many of us, “feedback” is a dirty word that we associate with painful conversations, bias, politics, resentment, and self-doubt. Feedback certainly has a branding problem — a negative reputation we’ve collectively built one lousy experience at a time. It isn’t that we all set out with bad intentions; … Continue reading This Isn’t Feedback: 4 Things You Think Are Feedback, But Actually Aren’t →

6 Things You Should Know About A/B Testing

A/B Testing Process

Ashley Hill — October 27, 2019 Have you considered A/B testing yet? It’s a great way to determine how your visitors behave and how you can best market to their needs and improve their user experience while boosting your conversion rate, click-through rate, or any other element of your website or your email marketing campaign … Continue reading 6 Things You Should Know About A/B Testing →

11 Things Every New Company Should Know About E-Commerce Marketing

eCommerce eMail Marketing

Young Entrepreneur Council — October 18, 2019 Follow @YEC If you’re trying to sell products online, it takes more than an impressive website and product images to draw in your audience. To find out more about what you need to know about e-commerce marketing, read on to see what members of the Young Entrepreneur Council … Continue reading 11 Things Every New Company Should Know About E-Commerce Marketing →

12 Things You Can Do to Your Website Today to Push into 2020

Website Special Guidelines

Dan Moyle — October 15, 2019 Follow @danmoyle Welcome to the end. As the fourth quarter opens, you should already be looking at Q1 and beyond for the next year. It’s time to think about your business plan for 2020. “Do your due diligence now to get your next year’s budget set.” – Jackie Pfriender … Continue reading 12 Things You Can Do to Your Website Today to Push into 2020 →

12 Essential Things to Know About Launching a Kickstarter Campaign

Marketing Campaigns

Young Entrepreneur Council — October 15, 2019 Follow @YEC A Kickstarter campaign is a great way to raise much-needed funds for a project or business — if you take the right approach. To help you get the maximum amount of return for your effort, members of Young Entrepreneur Council answered the following question: What is … Continue reading 12 Essential Things to Know About Launching a Kickstarter Campaign →