Lara Berendt — March 27, 2017 — March 27, 2017 When marketing managers, IT administrators, copywriters, designers and developers come together to hash out project plans and timelines, things go more smoothly when everyone can speak the same language. So what do you do if you don’t know your duotone from your parallax? We can … Continue reading 15 Web Design Terms to Help You Navigate the Latest Trends
Scott Kortright — March 20, 2017 — March 20, 2017 Now that your C-suite understands your company’s information security program, it’s time to move further into the educational phase. As you evaluate and prioritize the risks your organization faces, identity and access management (IAM) should become a clearer and clearer priority. To help you educate … Continue reading Identity and Access Management Terms Your C-Suite Needs to Know
Alice Chen — October 28, 2016 — October 28, 2016 There is a lot of credit card jargon in the industry, so we’ve rounded up some of the most important payment terms you need to know. 1. Acquirer An acquirer is also known as an acquiring bank. They solicit, underwrite, and own the merchant account … Continue reading Payments Glossary: The Top Payment Terms You Need to Know
by David WitherSeptember 13, 2016 There are many things an investor needs to know. You need to know your specialist area inside and out if you’re going to make a killing. For the majority of people, they start by learning some of the general terms of investment. This guide is going to introduce you to … Continue reading 8 Terms Every Investor Needs to Know
by Deb Lee June 30, 2016 Follow @DAllisonLeeJune 30, 2016 Bounce Rate. Calls to Action. Lead magnet. Inbound Marketing. What do these terms have in common? They’re all marketing terms you will likely come across as you begin to promote your small business or freelancing gig. And, they’re also discussed in today’s blog post (along … Continue reading 10 Marketing Terms Every Small Business Owner Should Know
by Tahir Akbar June 4, 2016 Follow @tahirakbrJune 4, 2016 If we look at the post-recession business-for-sale market, it has generally favored the buying side for various reasons. However, the recent trends and statistics indicate that the market is re-shifting its balance in favor of sellers, which means it’s turning into a more balanced market. … Continue reading 5 Steps to Selling Your Small Business at Good Terms
by Rupert Adam April 21, 2016 Follow @emailcenterApril 21, 2016 Email marketing has managed to acquire a number of terms over the years which are often misunderstood. Here are 5 key terms and how people misunderstand their real meaning. Delivery Rate This is possibly the most meaningless statistic for marketers. Many believe it tells you … Continue reading 5 Misunderstood Email Marketing Terms
by Ben Slepp April 17, 2016April 17, 2016 Everyone is a designer. Well, at least everyone has the potential to be a designer, and that’s because people understand basic design principles whether they realize it or not. For example, when you approach a door you might clearly know whether to push or pull the door … Continue reading The Doors to Design: 10 Essential Terms Every Marketer Needs to Know
Quality content is great, but it won’t improve your SEO if it’s not based on solid keyword research. Columnist Jayson DeMers shares his tips for focusing your content on the right keywords. Jayson DeMers on April 5, 2016 The worlds of content marketing and SEO are constantly changing, and it can be difficult to … Continue reading How to find relevant and proof terms for your content
by Justin Wong March 18, 2016 Follow @CurvecommsMarch 18, 2016 For those of you who haven’t entered the world of Facebook advertising, there’s a lot of daunting vocabulary. Understanding what all these terms mean may not guarantee a perfect advertising campaign, but it will help you set up your ads properly and make better sense … Continue reading 8 Facebook Advertising Terms You Need To Know
