Morgan Jones — January 31, 2017 — January 31, 2017 Providing employees with feedback and suggestions for improvement is by no means a novel idea. HR professionals have been studying and developing performance management systems for decades. However, with the influx of the millennial generation, the criticality and procedure for professional development is shifting in … Continue reading Developing Your Employees: Talk is Cheap
Chris Pentago — December 23, 2016 — December 23, 2016 We’re approaching the age of the robots and everyone is getting scared. They’re not ‘Hollywood’ scared because they think artificial intelligence is going to wipe out the human race. Smart people are realizing their jobs are going to disappear, yet they still can’t bring themselves … Continue reading 5 Secret Things Successful Entrepreneurs Don’t Really Talk About
They might be rivals, but these home assistants are happy to talk to each other… and keep talking and talking and talking. Danny Sullivan on November 3, 2016 Google’s new Google Home assistant is out this week. It’s a rival to Amazon Echo. Both are voice-activated. So could they talk to each other? Yes … Continue reading How to make Google Home & Amazon Echo talk to each other in an infinite loop
by Laurie Petersen, Columnist, October 17, 2016 As SVP of consumer insights at Marchex, John Busby runs the research and analytics team. He connects phone sales to every media channel — search, display, etc. — in an effort to understand the mobile consumer’s path of purchase from online to offline. Busby maintains that football season … Continue reading Determining When There’s Something To Talk About
by Meera Sapra Follow @meerasapraSeptember 24, 2016 If you’re like most business owners, you’ve probably been using social media for your business for a while now – you create content, listen to what’s being said about your brand, engage your audience, and keep track of key metrics to measure the impact of your brand’s social … Continue reading Does Your Social Media Tool Talk to Your CRM? 3 Reasons Why It Should.
by Whitney Duprey July 5, 2016July 5, 2016 Are you on the fence about digital marketing? Is it right for you? For your company? As an account manager, I hear clients talk themselves out of digital marketing all the time. Their reasons run the gamut, from cost prohibition to time constraints. I have just one … Continue reading You Can Do It: A Digital Marketing Pep Talk
Social media strategists from HTC, Microsoft, Docusign and Pabst Brewing talk about when it’s right to trendjack, when to adopt the latest social platform and more. Matt McGee on June 21, 2016 When it comes to social media #fails, brands have to expect the worst. “Mistakes will happen even if you have protocols in … Continue reading 6 great takeaways from the Brands Talk Social Media #SocialPro keynote
The marketing automation platform is boosting its account-based marketing capability and adding more intelligence to email marketing. Barry Levine on May 13, 2016 Las Vegas got the Marketo crowd this week, as more than 5,000 attendees ventured to the company’s Marketing Nation Summit in that glittering town. While the conference was underway, the Bloomberg News … Continue reading Amid talk of a possible sale, Marketo announces upcoming next-gen platform that is built for the Internet of Things era (Repalce)
By Paul Manwaring January 19th, 2016 If you are contemplating a UX approach to your business, and you definitely should, then you need to read every word of this important post. There are a lot of myths and misconceptions about UX and the most important of these will be clarified here. So let’s start this … Continue reading 11 Things You Need To Know To Talk About UX
by Sunil Bagai November 25, 2015 Follow @ZenithtalentNovember 25, 2015 Recruiters, give thanks to your candidates by helping them spice up their resumes Thanksgiving in the States is just about here. More than lavish feasts or combat shopping for those “once a year only” deals, this is a time for reflection – to show gratitude … Continue reading Ready To Talk Turkey About Your Resume?
