Tag Archives: Tactics

How to Use Content for Email Monetization: 19 Tactics to Increase Engagement And Revenue

Marika Zinca April 28, 2021 Getting your email monetization strategy right is an art and a science. With these email monetization tactics, you can create better content, engage subscribers, and increase revenue from newsletters. Quality copy is the driving force behind better engagement. But how do you stand out and avoid the dreaded “spam” label? … Continue reading How to Use Content for Email Monetization: 19 Tactics to Increase Engagement And Revenue

3 Tactics to Level Up Your Call Center Coaching With Speech Analytics

Veronica Krieg April 1, 2021 As customer service leaders continue to embrace the life where agents can work from where they’re most comfortable, new challenges catapult to the top of priority lists. Gartner research shows in two years, nearly nine in 10 leaders think 20-80% of the customer service workforce will still work from home. … Continue reading 3 Tactics to Level Up Your Call Center Coaching With Speech Analytics

Tactics to Skyrocket Your Email Marketing Success for 2021

Larisa Bedgood January 22, 2021 Email remains one of the most used and effective marketing channels. When done properly, email has the potential to leverage sales, generate new customers and boost retention. Research by Demand Metric and Return Path examine the current state of email marketing, including brands’ top objectives, challenges and successes. Some of … Continue reading Tactics to Skyrocket Your Email Marketing Success for 2021

Brands Change Tactics, Increase Focus On Customer Marketing, Advocacy, Study Finds

Brands Change Tactics, Increase Focus On Customer Marketing, Advocacy, Study Finds by Ray Schultz , December 4, 2020 The discipline of customer marketing has undergone a shift during the COVID-19 pandemic, judging by State of Customer Marketing, a study by customer engagement firm Influitive. In 2017, the top activities conducted by marketing teams were customer … Continue reading Brands Change Tactics, Increase Focus On Customer Marketing, Advocacy, Study Finds

The Future of Email Monetization: Tactics Publishers Can Use to Overcome Challenges

Ioana Dulcu September 23, 2020 As 2020 draws to a close, digital publishers look toward the future to find more effective tactics to overcome their challenges. Email is a strategic tool for content publishers. Unlike search and social media, the content gets into the hands of decision-makers. One of the digital marketing strategies that hold … Continue reading The Future of Email Monetization: Tactics Publishers Can Use to Overcome Challenges