Tag Archives: Tackle

3 tips to tackle the annual marketing budget challenge

Marketing Budgets

Insights on appointing a budget lead, prioritizing impactful initiatives and maintaining flexibility for optimal marketing results. Justin Sharaf on December 5, 2023 Creating the annual marketing budget is notoriously challenging. Trying to justify every line item to finance teams that don’t understand marketing can be frustrating and overwhelming. This article explores practical tips for navigating the … Continue reading 3 tips to tackle the annual marketing budget challenge →

How to use decision intelligence to tackle complex business challenges

Business Challenges

DI is a framework for marketing and other business teams to make impactful decisions in an increasingly complex world. Anand Thaker on April 19, 2023 Complex decision-making has become increasingly challenging as strong operational excellence and productivity, especially within marketing organizations, become vital competitive advantages. Across the board, the most successful companies and investors depend … Continue reading How to use decision intelligence to tackle complex business challenges →

Marketers Begin To Tackle Very Complex Message — Youth And Gender Identity

Marketing Metrics

Marketers Begin To Tackle Very Complex Message — Youth And Gender Identity by Laurie Sullivan  @lauriesullivan, May 24, 2022 Kids believe their generation has a much clearer understanding of gender compared with older generations — with 80% of kids and teens trusting people their age to understand who they are and their gender, including how … Continue reading Marketers Begin To Tackle Very Complex Message — Youth And Gender Identity →

The new cyberspace agency needs to tackle fraud, not just cyberattacks

Cyber Attacks

By Dan Woods   April 13, 2022   For decades, cybersecurity experts have been held back by a relative lack of federal involvement across a range of issues in cyberspace. Now they’ve finally got their wish, but will the Bureau of Cyberspace and Digital Policy (CDP), which the State Department announced last week, focus on … Continue reading The new cyberspace agency needs to tackle fraud, not just cyberattacks →

How to tackle the challenges of running successful hybrid events

Hybrid Events

Interest in hybrid customer-facing events is high, but businesses are still learning how to run smaller scale hybrid meetings. Kim Davis on February 3, 2022 “We can see in the platform, when our customers are scheduling events, whether they’re doing virtual, in-person or hybrid, and consistently we’re seeing hybrid as their answer.” Eric Holmen, CEO … Continue reading How to tackle the challenges of running successful hybrid events →

Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe

Amazon

Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe by Laurie Sullivan  @lauriesullivan, November 25, 2020 As Amazon continues to crack down on the sale of counterfeit goods on its platform, the company this week launched two initiatives to crack down on trademark issues and counterfeiting across its … Continue reading Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe →

How Blockchain Has Helped Tackle Issues Prevailing in Cumbersome Supply Chain Process

Blockchain

Dilip Kumar Patairya September 5, 2020 Procurement to Pay, P2P, is a step-by-step method that covers the procurement and financial procedures. The initial steps include the procurement of the goods or services. It ends with the payment for the procured goods and services. The procurement to pay process is executed through the Enterprise Resource Planning … Continue reading How Blockchain Has Helped Tackle Issues Prevailing in Cumbersome Supply Chain Process →

How to Tackle the Challenges of Managing a Multi-Generational Workforce: 2 Challenges (and Advantages) to Managing a Call Center Composed of Workers Across Different Generations

Generation Z

Laura Krajewski June 25, 2020 You’re in a meeting with some co-workers and one of the older team members in the room says “Daaaa Bearsss!” A rise of laughter erupts from a handful of other employees. Several of the younger employees give polite smirks while looking clearly out of the loop. Then someone says, “Haven’t … Continue reading How to Tackle the Challenges of Managing a Multi-Generational Workforce: 2 Challenges (and Advantages) to Managing a Call Center Composed of Workers Across Different Generations →

How to tackle rising Facebook CPAs

Facebook Advertisement

Madeline Fitzgerald of 3Q Digital offers tips for making the algorithm work in your favor. Taylor Peterson on February 21, 2020 SAN JOSE – With more advertisers and bigger budgets crowding onto Facebook and Instagram, acquisition costs are climbing. Advertisers can make their social ad dollars go further by re-thinking campaign fundamentals. “You need to make … Continue reading How to tackle rising Facebook CPAs →

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