David DeCorte September 1, 2020 Experiential commerce has been touted as the solution for many of the problems facing physical retail in recent years. This is a broad concept, but the fundamental idea is centered on giving the shopper a unique experience that can’t be replicated through remote channels. How one accomplishes this will vary … Continue reading Can Experience-Centric Shopping Survive in a Post-COVID World?
Tag Archives: survive
Why Digital Transformation Remains Your Best Chance to Survive the COVID-19 Onslaught
Shashin Shah August 31, 2020 As businesses face a never foreseen or imagined, straight out of a dystopian pandemic fiction situation, where sustenance is all that matters – digital transformation is providing them the means to weather the storm. Those who embraced it in the past years seem to be winning the war against Covid-19 … Continue reading Why Digital Transformation Remains Your Best Chance to Survive the COVID-19 Onslaught
How to Build an Email Marketing Strategy to Survive Beyond COVID
David Gasparyan August 18, 2020 Businesses have faced an up-and-down battle in 2020. The Covid-19 pandemic has spurned waves of openings and closings, fluctuating marketing trends, and wavering consumer confidence. While there is hope for a return to normalcy sooner rather than later, a recent study from McKinsey & Company reveals that “most Americans continue … Continue reading How to Build an Email Marketing Strategy to Survive Beyond COVID
How Brick and Mortar Brands are Pivoting to E-Commerce to Survive
Dan Moyle August 6, 2020 From major, national consumer brands shuttering stores to the news of Amazon profits during the 2020 coronavirus pandemic, brick and mortar brands face a difficult challenge today. History has shown us that offering e-commerce options will help ease the struggles businesses face. Target embraced digital and took its offerings online … Continue reading How Brick and Mortar Brands are Pivoting to E-Commerce to Survive
How SEO Helped Businesses Survive COVID-19
Gemma Scarth July 31, 2020 When the coronavirus outbreak forced countries around the world into lockdown, brands responded by reducing their ad spend in a bid to cut back on marketing expenses. According to the World Economic Forum, ad spend was down 9% on average across Europe by June while the UK and Germany pulled … Continue reading How SEO Helped Businesses Survive COVID-19
How Your Household Can Survive and Thrive During This Pandemic
Gleb Tsipursky July 24, 2020 The COVID-19 coronavirus pandemic has changed life as we know it, as well as how we manage our households. While being shut mostly in our homes or observing infection prevention guidelines when leaving our house, it can be pretty hard to grapple with the reality of the world in which … Continue reading How Your Household Can Survive and Thrive During This Pandemic
5 Ways to Survive the Financial Impact of COVID-19
Bamidele Onibalusi July 2, 2020 stevepb / Pixabay The economic and financial impact of the COVID-19 pandemic has been undoubtedly significant, but most news headlines tend to focus on the stock market and financial health of corporations rather than that of individuals. Despite the U.S. government introducing the largest stimulus package in U.S. history to … Continue reading 5 Ways to Survive the Financial Impact of COVID-19
5 Reasons Why Small Businesses Need Digital Marketing to Survive the COVID-19 Pandemic
Lalit Sharma June 23, 2020 News updates have shown us that there is going to be a ‘before coronavirus’ and an ‘after coronavirus’ time for businesses. We are also seeing what that means for small business owners. The income is surely going to be lesser for some time. Some small business owners reading this right … Continue reading 5 Reasons Why Small Businesses Need Digital Marketing to Survive the COVID-19 Pandemic
Survive and Thrive: How to Start an Online Store for Your Small Business
Kelly Braun — April 17, 2020 Nearly everyone shops online today. Some may even say eCommerce is one sector of the economy that is practically recession-proof. In fact, U.S. consumers are predicted to spend $ 668.50 billion — or 12% of total retail sales — via online stores in 2020. That’s more than $ 1 … Continue reading Survive and Thrive: How to Start an Online Store for Your Small Business
How to Survive, Bounce Back, and Achieve Success Throughout a Crisis
Judy Caroll — April 17, 2020 Trying times like the current global health crisis can turn the tables for many people: homes turn into remote offices, fine dining restos deliver food, fitness classes are done on the internet and guitar tutorials are taught virtually. These are scenarios of small businesses, which accounts to almost half … Continue reading How to Survive, Bounce Back, and Achieve Success Throughout a Crisis