by Personal Branding Blog February 20, 2016February 20, 2016 A public speaking class offers more to students than just the art of how to present on a stage. The most important lesson is how to speak with confidence. And the second is how to adjust the stories to a variety of platforms. Identical to these … Continue reading Use this Strategy to Realize Several Success Strategies
by Jon-Mikel Bailey February 17, 2016 Follow @jonmikelbaileyFebruary 17, 2016 A website is more than just an ad or brochure. A website is an interface where information is exchanged, purchases are made, causes are started, and more. Understanding your target audience is important. Knowing your goals is important too. Design is important. But slapping a … Continue reading Wireframes – The Secret to a Website’s Success?
by Matt Baglia February 13, 2016 Follow @slicktextFebruary 13, 2016 So you want to start a business, but wonder if you really have what it takes? Unfortunately, this is where tons of potential entrepreneurs come to a screeching halt. They become overwhelmed by the everyday responsibilities of business management, and don’t see the potential in … Continue reading A Formula for Startup Success: 9 Values That Fuel the Top Founders [Infographic]
by Jeremy Taylor February 13, 2016 Follow @JezTaylorUKFebruary 13, 2016 Some of the best marketing ideas come from being in the moment. Capturing the zeitgeist. Having your finger gaffa-taped to The Pulse — whatever that is. With 2016’s Leap Day whirring towards us, here are some ideas to get you thinking about how you can … Continue reading 4 Ways Your Small Business Can Leap To Success In 2016
by Caitie Gonzalez February 12, 2016 Follow @Caitie_GonzalezFebruary 12, 2016 So you’ve committed to sponsoring a key industry event. Attending and sponsoring an event is a big investment, but it is also a great opportunity to increase your visibility within your industry and gain new customers. Whether you’re hosting a booth or sponsoring an after … Continue reading 10 Simple Tips For Social Media Success At Your Next Event
by Bob Woods February 11, 2016 Follow @socialsalesbobFebruary 11, 2016 As a speaker, author, writer, trainer and coach in the Social Selling arena, it’s pretty easy to get people interested in a system of processes and strategies that leverage social platforms like LinkedIn and Twitter to build their businesses. I mention all of the ways … Continue reading Influence & Gain Success in Social Selling Without Writing (Much)
Columnist Jim Yu takes a look at the shifting digital landscape and discusses the key trends that marketers will need to embrace if they want to stay ahead. Jim Yu on February 9, 2016 at 11:30 am According to Gartner’s 2015–2016 CMO Spend Survey, digital marketing has moved into the mainstream, with 98 percent of … Continue reading The Modern-Day CMO: 7 Trends That Will Drive Digital Marketing Success
by Scott Barnett February 6, 2016 Follow @scottabarnettFebruary 6, 2016 We talk regularly about the difference between “advertising” and “engaging”. At a hyperlocal level, it’s critical that small business owners not only reach out to new customers, but also engage their existing customers, since word of mouth can generate a significant share of small businesses … Continue reading Local SEO Success for Small Business
Columnist Rachel Lindteigen believes a content marketing team that includes both marketers and journalists can help you tell the stories that appeal the most to your audience. Rachel Lindteigen on February 5, 2016 If you’re like me, you may have asked yourself, “What’s the ideal staffing mix for my content marketing team?” or “Who do … Continue reading What’s The Right Staffing Mix For Content Marketing Success?
by John Oechsle February 4, 2016 Follow @hjoechFebruary 4, 2016 In just the blink of an eye we’re already a month into 2016, which means it’s time to get serious about looking at the exciting opportunities this year will have to offer your small business. You’re probably thinking, “If only I had more time today!” … Continue reading Focusing on Success: Small Business Optimization Tips for 2016
