With AI automation absorbing overhead, the competitive edge shifts from execution to vision, judgment and customer understanding. By Susan Ferrari February 20, 2026 We’re entering a world where new AI tools are removing the constraints that have long limited what marketers can achieve. Time and budget once consumed by bureaucracy, coordination overhead and … Continue reading How AI eliminates marketing’s execution constraints
Gene De Libero’s expertise in digital transformation is rooted in his participation in the early days of social networks and digital out-of-home. Chris Wood on October 20, 2023 In this series, we dig deeper into the stories of our expert contributors. This interview has been edited for clarity and length. Gene De Libero’s martech journey … Continue reading Gene De Libero: Spotlight on the expert
Real Story Group founder Tony Byrne talks about how he went from cheesehead to tech analyst thanks to the end of the Soviet Union. Constantine von Hoffman on August 16, 2023 In this new series, we dig deeper into the stories of our expert contributors. This interview has been edited for clarity and length. Tony … Continue reading Tony Byrne: Spotlight on the expert
