Tag Archives: Studies

People with ADHD may be more creative, studies suggest

October 11, 2025 People with ADHD may be more creative, studies suggest We know that people with ADHD often approach work differently than might a neurotypical person. And while ADHD can manifest in traits like impulsivity and being easily distracted, the condition is also associated with many desirable qualities—including, it seems, incredible creativity.   That’s the … Continue reading People with ADHD may be more creative, studies suggest

Black Americans express their faith at work more than other racial groups, studies show

April 13, 2025 Black Americans express their faith at work more than other racial groups, studies show BY The Conversation Nearly 40% of Black workers feel comfortable talking about their faith with people at work, the highest of any U.S. racial group, our two recent studies found. But they also risk facing religious discrimination. For the … Continue reading Black Americans express their faith at work more than other racial groups, studies show

How to create case studies that sway B2B decision-makers

Here’s how to craft compelling B2B case studies that resonate with decision-makers, blending narrative and data for maximum impact. Stephanie Trovato on December 19, 2023 When your prospects are on the brink of decision-making in their buyer’s journey, a compelling case study can tip the scales in your favor. Because people, even corporate decision-makers, crave … Continue reading How to create case studies that sway B2B decision-makers

Studies Reveal Chick-fil-A’s Search Dominance, Impact Of QSR OOH Ads

restaurants Studies Reveal Chick-fil-A’s Search Dominance, Impact Of QSR OOH Ads by Steve Ellwanger , July 25, 2022 Chick-fil-A has the highest share of Google searches in 27 out of 50 states, according to a study that also shows the search dominance of regional chains like Culver’s and Whataburger.  Separately, a consumer survey by The … Continue reading Studies Reveal Chick-fil-A’s Search Dominance, Impact Of QSR OOH Ads

Studies find big increases in ad fraud attempts and fake traffic

Nearly a third of retail sites’ organic and direct traffic is from bots and fake users. Constantine von Hoffman on June 2, 2022 The ad fraud business is booming, according to two new studies, which found increases in both fraud attempts and fake traffic.  Some 17% of all traffic from affiliate programs is fake, according … Continue reading Studies find big increases in ad fraud attempts and fake traffic

Google’s Featured Snippets: The Roundup of Most Recent Stats and Studies

By Ann Smarty February 26th, 2018   Featured snippets are comparatively new Google’s search feature showing web pages that did the best job answering a user’s query in position 0, i.e. on top of organic search results below the ads. Google’s Featured Snippets are still volatile (Google keeps working on the algorithm on a regular basis). … Continue reading Google’s Featured Snippets: The Roundup of Most Recent Stats and Studies

3 case studies of duplicate content consolidation

Columnist Chris Long shares examples of how he addressed duplicate and similar website content to improve organic search performance for his clients. Chris Long on November 15, 2017    It’s commonly held that duplicate or substantially similar content is bad for SEO. When Google finds duplicate content, this creates a conflict for the algorithm. Essentially, … Continue reading 3 case studies of duplicate content consolidation