by Personal Branding Blog November 18, 2015November 18, 2015 Building confidence as one builds business is the secret to getting ahead. Early stage entrepreneurs are frequently intimidated by those with more experience. And middle-stage businesspeople are often reluctant to step up to play a bigger game. Those who never take the risk to try more … Continue reading Create a Strategy For the New Year Today
by Tina DiSerafino November 18, 2015November 18, 2015 In the fast-paced world of technology and the web, Google and other search engines continue to evolve at a rapid speed. Not long ago, Google made a game-changing update that zeroed in on local visibility in search engine results. This means, local businesses can be found in … Continue reading How Local Content Can Help Boost Your SEO Strategy
by Amanda Nelson November 18, 2015 Follow @amandalnelsonNovember 18, 2015 At a recent University of Hartford event, I had the chance to share a vision that we all want to achieve: landing that dream job. A dream job is something we all want, but is it a pipe dream? For those proactive job seekers, it’s … Continue reading The S.M.A.R.T. Strategy To Landing Your Dream Job
How can you keep your marketing strategy in tune when the industry is shifting so quickly? Columnist Joshua Reynolds has some tips for how to adjust and change course ahead of time so that you’ll always be prepared. Joshua Reynolds on November 17, 2015 Ever feel like your marketing strategy starts off in perfect tune … Continue reading Auto-Tune for Marketing: Tips For Using Analytics To Plan, Execute And Adjust Your Marketing Strategy In Real Time
by Rich Bernstein November 16, 2015 Follow @richbernsteinNovember 16, 2015 If you’re devising a marketing strategy for your business, you might consider the earning histories of the United States before you continue. Exploring the income level histories of the various regions of the U.S. could help you to gain some insight regarding different ways to … Continue reading Earning Histories and Your Marketing Strategy [Infographic]
by Deanna Zaucha November 14, 2015 Follow @deannazauchaNovember 14, 2015 As 2016 approaches, it’s a good time to reflect on the state of social media marketing in 2015, and decide which social media platforms you hope to grow in the next year. Social Media Examiner put together an easy-to-read Social Media Marketing Industry Report for … Continue reading 3 Stats to Help Your 2016 Social Media Marketing Strategy
by Rick Whittington November 14, 2015 Follow @rickwhittingtonNovember 14, 2015 Companies are always looking for ways to increase their conversion rate. Unfortunately, though, the vast majority resort to tactics and strategies that are not effective. In fact, some things that marketers think will improve their conversion rate actually hurt it. The “information age” has created … Continue reading The Role Of User Experience (UX) In Your Lead Generation Strategy
by Ian Mills November 14, 2015 Follow @magicdustNovember 14, 2015 The field of SEO is constantly changing and evolving. Algorithms get updated, search patterns get more sophisticated, and the marketplace gets more crowded with competitors. It’s a tough landscape, and one that requires a keen attention to both strategic planning and tactical action. With so … Continue reading Is Your On-Site SEO Strategy Losing Focus? 3 Ways To Get Back on Track
by Catalin Zorzini November 14, 2015 Follow @https://twitter.com/ecomplatformsNovember 14, 2015 Let’s say you’ve been running an ecommerce business that sells electronics, such as headphones, speakers and other audio equipment. You started your online business with five or ten products, but now you’re starting to see your sales plateau, and you’re beginning to think about how … Continue reading How to Make a Strategy for Releasing New Products on a Consistent Basis
How do you create content that resonates with your audience? Columnist Rachel Lindteigen says it’s all about listening to your customers to know what they really need. Rachel Lindteigen on November 13, 2015 It seems like everyone is suddenly focused on content marketing — content, content, content — but many are producing content that their … Continue reading The Secret To A Winning Content Marketing Strategy? Just Ask.
