Tag Archives: Strategies

3 Communication Strategies to Use During Workforce Reductions

Megan Couch April 15, 2021 Staff scale-downs are never a comfortable conversation to broach. But they are a necessary evil. According to a joint study by the University of Wisconsin and the University of South Carolina, companies see a 1% increase in leads following a workplace reduction yet experience a 31% increase in the number … Continue reading 3 Communication Strategies to Use During Workforce Reductions →

7 Email Marketing Strategies and Tips for 2021

Email Marketing Strategy

Sumeet Anand April 12, 2021 Email marketing was and will continue to be one of the most cost-effective marketing strategies. After all, it doesn’t cost much to send bulk emails and even if only a small percentage of people interact with it, it is still cost-effective. But, email marketing can get you much better results … Continue reading 7 Email Marketing Strategies and Tips for 2021 →

5 Facebook Ads Strategies for eCommerce Brands

Facebook Advertisement

Mike Johnson April 7, 2021 Five Facebook Ads strategies for eCommerce brands that turn page visits into product purchases and customers into repeat buyers. Facebook Ads has put a lot of resources into building a platform for eCommerce brands and online retailers in recent years. While the network has always had a strong reputation for … Continue reading 5 Facebook Ads Strategies for eCommerce Brands →

5 Strategies For Maximizing Profits with Your Existing Traffic

Traffic Monetization

Syed Balkhi April 9, 2021 When business leaders and marketers think about maximizing profits, they generally think of converting new leads into customers. While it’s true that lead generation and conversions play a prominent role in your growth, it’s far from the only factor. You should also think about marketing actions that will lead to … Continue reading 5 Strategies For Maximizing Profits with Your Existing Traffic →

How to Be a Better Consultant: 8 Tips and Strategies

Consulting Business

Connor Benedict April 9, 2021 Being a consultant is a highly rewarding career path. You get to work on your own terms and experience new projects constantly. As long as you’re passionate about your trade, it’s hard to have a bad day at work. With that said, there’s always room for improvement. In this guide, … Continue reading How to Be a Better Consultant: 8 Tips and Strategies →

30 Unbeatable Instagram Marketing Strategies

Instagram Marketing

Kyra Goodman April 8, 2021 We don’t need to tell you how many millions of users are active on Instagram right now (there’s currently 1.074 billion users worldwide The truth is this: achieving cut-through on Instagram comes down to pinpointing your target audience and figuring out how to convince and convert them into paying customers. … Continue reading 30 Unbeatable Instagram Marketing Strategies →

Personal Branding on LinkedIn: 14 Strategies That Will Help

Personal Branding

Wendy Marx April 1, 2021 The world can be a scary place — especially when it comes to getting hired after age 50. It can even feel like you’re swimming against the current at times. But doing your personal branding on LinkedIn can be like using a motorboat to push through that current. Granted, … Continue reading Personal Branding on LinkedIn: 14 Strategies That Will Help →

6 Chatbot Optimisation Strategies That Put Data to Good Use

Chatbots

Richard Conn March 31, 2021 When defining customer satisfaction, we tend to arrive at one of the most important factors in running a successful business: a positive customer experience. When a user of your products or services gets satisfaction out of it, they will continue to return. Recent technological advancements in Artificial Intelligence (AI) and … Continue reading 6 Chatbot Optimisation Strategies That Put Data to Good Use →

Grow Your Business Online with These 6 Strategies for Success

Success Strategies

Angela Hausman, PhD March 28, 2021 Marketing changed a lot over the last 20 years. Previous advertising campaigns like those on TV, billboards, and in print, such as local papers and magazines are no longer as effective as they used to be. Plus, the cost of these marketing tools puts them out of reach of … Continue reading Grow Your Business Online with These 6 Strategies for Success →

Mobile Marketing Strategies Deliver Ecommerce Results

Mobile Marketing

Nura Eston March 24, 2021 Every year, more Canadians are turning away from computers and accessing the internet using mobile devices. From just 17% in 2015, by 2020, nearly 41% of people used their smartphones to get online. In January 2020 alone, Canadians made more than 36 million mobile connections. That’s a number equal to … Continue reading Mobile Marketing Strategies Deliver Ecommerce Results →