At the MarTech Conference, we discussed why silos, integrations and neglected data streams keep marketers from seeing the full picture. MarTechBot on September 26, 2025 At the September MarTech Conference, MarTech Editorial Director Mike Pastore gathered three seasoned practitioners to tackle a deceptively simple question: if marketers are swimming in data, why are so … Continue reading Underutilized data sources: Unlocking what marketers already have
July 17, 2025 Agentic AI can help nonprofits find new funding sources BY Scott Brighton Consultants, advisors, and boards are consistently giving nonprofits the same singular advice in 2025: Diversify fundraising sources. Why? Because the new administration’s reduced appetite for federal funding has created challenges ranging from significant budget cuts to threats to organizational survival for … Continue reading Agentic AI can help nonprofits find new funding sources
April 04, 2025 How to fund open source’s future BY Peter Wang The famous computer scientist Bill Joy once said, “No matter who you are, most of the smartest people work for someone else.” If you want to build something on the bleeding edge, you must have an open ecosystem that can pull in as many … Continue reading How to fund open source’s future
November 23, 2024 Trump to tap investor and hedge fund manager Scott Bessent to lead Treasury department, say sources Prominent investor Scott Bessent has reportedly been selected by President-elect Donald Trump to take on the role of U.S. Treasury secretary. BY Reuters President-elect Donald Trump is expected to pick prominent investor Scott Bessent to take on … Continue reading Trump to tap investor and hedge fund manager Scott Bessent to lead Treasury department, say sources
August 31, 2024 A psychologist explains the 5 most common sources of career frustration (and how to find work that works for you) Tessa West is a social psychology professor at New York University and an expert on interpersonal communication. She has over 100 academic publications and is a regular contributor to the Wall Street Journal. … Continue reading A psychologist explains the 5 most common sources of career frustration (and how to find work that works for you)
Easy Email: Channel Is One Of The Top Traffic Sources by Ray Schultz , Columnist, December 23, 2022 Email teams have one reason to rejoice this season: The channel is more than carrying its weight despite concerns about data, judging by State of Inbound Marketing Trends, a recent study from HubSpot, working with Litmus. First, … Continue reading Easy Email: Channel Is One Of The Top Traffic Sources
In 2021 companies used an average of 10 different sources for customer data. That increased to 15 this year and is projected to hit 18 by the end of 2022. Constantine von Hoffman on November 28, 2022 Marketers are hoping more data sources will translate into better quality data. The average number of sources used … Continue reading Marketers using more data sources in search of better data quality
HybridCompute from ActionIQ will allow the CDP to query data from external sources like enterprise data lakes. Kim Davis on September 14, 2022 ActionIQ, the CDP and CX solutions provider, has announced HybridCompute, a new feature of its InfiniteCompute technology. InfiniteCompute enables the processing of data at, in principle, unlimited scale. HybridCompute will allow the … Continue reading ActionIQ adds capability to query data from external sources like data lakes
Google Algorithms Can Tell When Sources Agree On Facts by Laurie Sullivan @lauriesullivan, August 11, 2022 Google designs its ranking systems to serve relevant information from the most reliable sources that demonstrate expertise, authoritativeness and trustworthiness. The latest artificial intelligence (AI) model, Multitask Unified Model (MUM), helps by identifying and prioritizing signals related to reliability. … Continue reading Google Algorithms Can Tell When Sources Agree On Facts
Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid by Ray Schultz , Columnist, March 31, 2022 Earned or unpaid sources — including email — drove 75% of web traffic in 2021. That is down from 80% in 2020, according to the 2022 Digital Experience Benchmark Report, a study by Contentsquare. Some industries rely … Continue reading Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid
