Without a unified record of their data, marketers often lack a holistic view of their investments, real-time insights and alignment across teams. Amy Gesenhues on May 21, 2020 Marketing organizations are being tested like never before. Many businesses are being forced to reconsider every aspect of their business model, pushing marketers to realign their strategies … Continue reading Marketers still struggle to build a unified source of data
Tag Archives: Source
Project management tools take center stage as distributed marketers crave ‘single source of truth’
With the workforce at home, a rise in agile adoption, and organizations making major pivots in strategy, the need for these types of platforms is likely to continue. Henry Powderly on May 4, 2020 With the lion share of marketers currently working from home amid the COVID-19 pandemic, digital workflow and project management tools are … Continue reading Project management tools take center stage as distributed marketers crave ‘single source of truth’
Why LinkedIn Isn’t the End-All-Be-All Source for Recruiting
Steve Lowisz — September 6, 2019 — September 6, 2019 It used to be that the response rate from candidates on LinkedIn was 60 to 70 percent. Now it’s below 10 percent! What happened? Well, for one thing, it doesn’t help that we’re all fishing in the same pond. According to many reports, 94 percent … Continue reading Why LinkedIn Isn’t the End-All-Be-All Source for Recruiting
Don’t Judge a Landing Page by Its Source
Zach Heller — December 6, 2017 Follow @zheller — December 6, 2017 paulbr75 / Pixabay Landing pages are some of the most important pages on our website. They are the pages that people will see when they first click through on an ad, and give us a chance to make the kind of first impression … Continue reading Don’t Judge a Landing Page by Its Source
Are Companies Ignoring Their Best Source For Buyer Insights?
Tony Zambito — June 6, 2017 Follow @tonyzambito— June 6, 2017 Illustration by Aneeque Ahmed In the past few years, the data analytics revolution has continued unabated in the worlds of B2B and B2C. The rise of data analytics is resulting in increased budgets and staff to account for the volume of data that can … Continue reading Are Companies Ignoring Their Best Source For Buyer Insights?
3 Tips To Build A World-Class Data Source For Predictive
Matthew Cameron — March 21, 2017 — March 21, 2017 In the last video, we described why data is the key ingredient for predictive analytics. But one of the questions we hear most often at Radius is: How do you acquire a critical mass of accurate and up-to-date B2B data? Without revealing all of our … Continue reading 3 Tips To Build A World-Class Data Source For Predictive
How To Use Social Media To Source Articles & Engage Readers
By Brett Relander September 19th, 2016 Social media services have given journalists new tools to discover hard-to-find sources and identify hot topics. In many ways, this allows for quicker bottom-up reporting, tied less to cyclical events or the agendas of established industry players. Likely, it gives the opportunity to interact directly with the oft-hidden people … Continue reading How To Use Social Media To Source Articles & Engage Readers
How to Source Tech Candidates on Goodreads
by Ben Slater July 2, 2016 Follow @BenJHSlaterJuly 2, 2016 Hiring tech talent is fast becoming a headache for sourcers. The traditional recruiting channels are overcrowded, and sourcers are being forced to turn to some unlikely places to find the best candidates. If you have a solid understanding of sourcing best practices and fundamentals, you … Continue reading How to Source Tech Candidates on Goodreads
The All Too Common Challenges with Open Source, Custom Ecommerce Website Design
by Caroline Ruhland May 11, 2016May 11, 2016 Developers and site owners alike are often impressed by the immense freedom they have on open source, custom platforms such as Magento. They laud the flexibility it gives them to create a site that fits their exact needs and wishes. However, although the unstructured open source format … Continue reading The All Too Common Challenges with Open Source, Custom Ecommerce Website Design
How Blogging Can Help You to Source Work and Develop Your Career
by Laura Cole March 21, 2016March 21, 2016 The job market is a changeable and complex place, and one that is filled with subtle nuances. Take the largely unheralded differences that exist between a CV and a resume, for example, as while these two entities are often confused as the same thing the former is … Continue reading How Blogging Can Help You to Source Work and Develop Your Career
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