Max Shestov September 20, 2021 GeniusMaker / Pixabay The founder of a company not only needs to study the market well, come up with an excellent business idea and understand how to generate income with its help but also find money to launch a project. There are various options for raising funds, each of which … Continue reading Crowdfunding As a Funding Source For a Startup
Can solutions like data lakes or CDPs provide better value than incomplete data sources like email engines? Kim Davis on September 8, 2020 There’s no shortage of data. Sure, maybe there are still some traditional businesses out there with no connection to the digital world, and no data collection strategy. But for most brands, customer … Continue reading Should marketers worry about a single source of truth?
Without a unified record of their data, marketers often lack a holistic view of their investments, real-time insights and alignment across teams. Amy Gesenhues on May 21, 2020 Marketing organizations are being tested like never before. Many businesses are being forced to reconsider every aspect of their business model, pushing marketers to realign their strategies … Continue reading Marketers still struggle to build a unified source of data
With the workforce at home, a rise in agile adoption, and organizations making major pivots in strategy, the need for these types of platforms is likely to continue. Henry Powderly on May 4, 2020 With the lion share of marketers currently working from home amid the COVID-19 pandemic, digital workflow and project management tools are … Continue reading Project management tools take center stage as distributed marketers crave ‘single source of truth’
Steve Lowisz — September 6, 2019 — September 6, 2019 It used to be that the response rate from candidates on LinkedIn was 60 to 70 percent. Now it’s below 10 percent! What happened? Well, for one thing, it doesn’t help that we’re all fishing in the same pond. According to many reports, 94 percent … Continue reading Why LinkedIn Isn’t the End-All-Be-All Source for Recruiting
Zach Heller — December 6, 2017 Follow @zheller — December 6, 2017 paulbr75 / Pixabay Landing pages are some of the most important pages on our website. They are the pages that people will see when they first click through on an ad, and give us a chance to make the kind of first impression … Continue reading Don’t Judge a Landing Page by Its Source
Tony Zambito — June 6, 2017 Follow @tonyzambito— June 6, 2017 Illustration by Aneeque Ahmed In the past few years, the data analytics revolution has continued unabated in the worlds of B2B and B2C. The rise of data analytics is resulting in increased budgets and staff to account for the volume of data that can … Continue reading Are Companies Ignoring Their Best Source For Buyer Insights?
Matthew Cameron — March 21, 2017 — March 21, 2017 In the last video, we described why data is the key ingredient for predictive analytics. But one of the questions we hear most often at Radius is: How do you acquire a critical mass of accurate and up-to-date B2B data? Without revealing all of our … Continue reading 3 Tips To Build A World-Class Data Source For Predictive
By Brett Relander September 19th, 2016 Social media services have given journalists new tools to discover hard-to-find sources and identify hot topics. In many ways, this allows for quicker bottom-up reporting, tied less to cyclical events or the agendas of established industry players. Likely, it gives the opportunity to interact directly with the oft-hidden people … Continue reading How To Use Social Media To Source Articles & Engage Readers
by Ben Slater July 2, 2016 Follow @BenJHSlaterJuly 2, 2016 Hiring tech talent is fast becoming a headache for sourcers. The traditional recruiting channels are overcrowded, and sourcers are being forced to turn to some unlikely places to find the best candidates. If you have a solid understanding of sourcing best practices and fundamentals, you … Continue reading How to Source Tech Candidates on Goodreads
