Contributor Peter Minnium explains how connections are formed on social media, the purpose of these connections and how they can be leveraged to win the social media marketing game. Peter Minnium on July 13, 2018 Thousands of years ago, clans gathered around fires to share their day’s experiences and to tell stories that established group … Continue reading Winning the social media marketing game
Brian Basilico — June 19, 2018 Follow @bbasilico paulbr75 / Pixabay Part 1: What Is The Perfect Marketing Strategy For Your Business? Part 2: What Is The Perfect Marketing Strategy For Your Business? – Part 2 – Mining Your Sales Data Part 3: What Is The Perfect Marketing Strategy For Your Business? … Continue reading What Is The Perfect Marketing Strategy For Your Business? Part 4 – Home Base – Your Website
Rolando Herrera — July 12, 2018 Follow @rolandolherrera — July 12, 2018 Are you lacking a viable social media strategy? If so, you aren’t alone. 50% of businesses claim that they lack a tangible social media strategy, according to a recent survey. Accordingly, many businesses feel that having a documented social media strategy is unnecessary … Continue reading 7 Simple Steps to Conquer Social Media
Finding The World Cup Influencers Through A Social Search Engine by Laurie Sullivan , Staff Writer @lauriesullivan, July 12, 2018 The FIFA World Cup final on Sunday between Croatia and France will be cheered on by Nike and a whole bunch of fans. For the first time, the American sportswear manufacturing company will supply the “kit,” which highlights … Continue reading Finding The World Cup Influencers Through A Social Search Engine
Brian Basilico — July 12, 2018 Follow @bbasilico Part 1: What Is The Perfect Marketing Strategy For Your Business? Part 2: What Is The Perfect Marketing Strategy For Your Business? – Part 2 – Mining Your Sales Data Past vs New Customers We’re in this series called What Is The Perfect Marketing … Continue reading What Is The Perfect Marketing Strategy For Your Business? Part 3 – Targeting New Customers
Brian Basilico — May 31, 2018 Follow @bbasilico Part 1: What Is The Perfect Marketing Strategy For Your Business? (Written Monday, May 28th, 2018) – Today is Memorial Day. It’s the day we remember our fallen soldiers who have given and paid the ultimate price for our freedom and so it’s a day of remembrance, … Continue reading What Is The Perfect Marketing Strategy For Your Business? – Part 2 – Mining Your Sales Data
Ibrahim Kareem — July 7, 2018 Follow @IbrahimOKareem — July 7, 2018 We’re currently living in a digital age where almost everything can be accessed with just an internet connection. With this in mind, it has become crucial for businesses big and small alike to have some sort of online presence. The internet is a … Continue reading A Beginner’s Guide to Building Your Social Media Presence
Contributor Kevin Lee discusses the pros and cons of large brands bringing some elements of programmatic media in-house. Kevin Lee on July 5, 2018 Large marketers spending millions in annual programmatic and digital media spend have a number of good reasons for taking some elements of programmatic media in-house. We’ll talk about the specific … Continue reading Should marketers own programmatic accounts as they do with SEM & Social?
Sahail Ashraf — July 3, 2018 — July 3, 2018 Here at Locowise we love having our finger on the pulse of the latest social media analytics. Tracking the trends via our benchmarking tools and allowing digital marketing agencies to automate their reporting process is a top priority for us. Yet, people who are not … Continue reading The Importance of Social Media Performance Tracking
Chris Duskin — June 30, 2018 — June 30, 2018 Free-Photos / Pixabay Social referral programs are end-to-end marketing programs that enable brands to reach out to highly-engaged, loyal customers and turn them into “social advocates” – who, in turn, refer the brands and products or services they sell to their friends and social … Continue reading How to Supercharge Your Social Referral Program [5-Part Checklist]
