Shelley PringleSeptember 18, 2015 I like Instagram. The learning curve is a gentle incline for those of us over 40 and the younger set, including my 11-year old niece and her friends, are up-to-speed in a matter of minutes. Even if you don’t have an eye for photography (like me), you’ll enjoy Instagram. It’s simple … Continue reading Instagram Success Metrics for Social Influencer Campaigns
Sasha SeddonSeptember 18, 2015 Social proof may be a popular marketing buzzword nowadays, but the concept extends way back in our evolutionary past. The ancestors of all primates existing today learned important survival skills by emulating and imitating each other, using mirror neurons. Our brains are still running on the same ‘monkey see, monkey do’ … Continue reading How to Use the Psychology of Social Proof in Email Marketing
Meredith RiceSeptember 18, 2015 While social media platforms have afforded us convenience in the line of communication, storytelling remains one of the most powerful tools to engage your customers personally with your business. Becoming good storytellers elevates a brands power to guide, motivate, entertain, educate, inspire, and influence others into making decisions based on … Continue reading Social Branding: 3 Steps to Becoming a Great Digital Storyteller
Ranjani RaghupathiSeptember 18, 2015 Being a social media manager is no piece of cake. You’ve got to tweet 5 million times a day, reply to all those demanding customers and toughest of all, answer your boss’s never ending questions on ROI. If you work in social media, here are 19 thoughts you’ve had for sure: … Continue reading 19 Feelings Every Social Media Manager Has
Jem WeaselSeptember 18, 2015 Social media is a great way to get high-quality links. Getting attention is easier said than done though, so here are four quick steps to raise your profile. Interaction Interact regularly and often; when people post content the editors in question will take notice. Interactions are more noticeable when made early … Continue reading Social Media Links Building – A How To Guide
Sarah BeckhamSeptember 18, 2015 The 67th Primetime Emmy Awards happen on Sunday, Sept. 20. Nominees will be honored in categories from acting to writing to sound mixing, but we also wanted to give some love to the shows and stars who use social media to keep us watching— and talking about — them. Here are … Continue reading 5 Shows That Deserve Emmys for Social Media Marketing (DD)
Liz FromentSeptember 17, 2015 There are few things more important to brands and marketers today than interactivity and engagement online. In fact, we measure those things daily, in the form of clicks, shares, and re-tweets (to name a few). And, while sending out a Tweet is great, there might be a better way to increase … Continue reading Ramp up Social Media Engagement with Reveal Marketing
Laura DonovanSeptember 17, 2015 ROI is tough to measure on Social Media. Many businesses have a difficult time allotting a budget for Social Media for this reason. They don’t think post updates is going to help get business or think that the updates posted by employees here and there are enough. Though posting updates does … Continue reading Customer Retention: The Overlooked ROI Measurement on Social Media
By Jessica Davis September 17th, 2015 Social media platforms offer entrepreneurs and marketers a great opportunity to boost their business and marketing capabilities by allowing them to connect directly with their audience. And yet, despite all the social media marketing tips and tricks that are freely available on the Internet, you may find it difficult … Continue reading Social Media Management Pain Points And How You Can Deal With Them
Search and social don’t have to live in separate silos. Columnist Paul Shapiro discusses how your social media marketing and search efforts can work together. Paul Shapiro on September 17, 2015 Social media image copyright rvlsoft In my last exploration of leveraging social media for SEO, I discussed how one can utilize social networks for … Continue reading Creating Synergy Between Social Media And Search
