Sarah MatistaOctober 22, 2015 Word of mouth is one of the most effective (and least expensive) ways to get more exposure, more awareness, and ultimately more customers for your business. Even with the most costly advertising campaign, you won’t see a return on your investment if it doesn’t get people talking to each other and … Continue reading Going Viral: 6 Principles For Getting More Exposure On Social Media And Beyond
Penney FoxOctober 21, 2015 Turning your goals into a daily habit Most of us struggle to work through everything we need to do every day to keep up with our social media marketing. I totally get that. Every time I do my weekly planning, I shake my head about how many of the social media … Continue reading How To Stay on Track with Your Social Media Marketing
Claire TrevienOctober 21, 2015 What is social selling? Social selling means building relationships as part of the sales process, generally through social networks (i.e Twitter, LinkedIn etc). Where in the past, a salesperson might conjure images of cold calling/emailing, many today have found that establishing an active presence online increases their lead generation. In other … Continue reading Why You Should Make Social Selling A Part Of Your Lead Generation Strategy
Dave BrockOctober 21, 2015 Social Selling is the “Easy Button” for every sales person’s dreams of making quota. At least if you believe 75% of what’s written about Social Selling, all you have to do is leverage LinkedIn, Facebook, Twitter, Pinterest, or whatever your favorite social selling platform is–and you will be successful in sales. Make … Continue reading Bad Selling Fundamentals = Bad Social Selling!
Jeremy PageOctober 20, 2015 Creating a strong online follower base is a must for companies who want to effectively position their brand. Social media helps you engage and interact with fans and customers, building your brand’s reputation in the digital world. But social media never sleeps and that means you need to stay on top … Continue reading 7 Social Media Monitoring Tools to Track Your Brand
Scott SimsOctober 20, 2015 A few years ago, you could’ve easily managed three or four social networks without any problem. Today it’s a bit trickier – there’s more competition out there than ever before and people are paying less attention to your brand’s messages. The best way to get customers to pay attention and to … Continue reading 7 Habits of Highly Effective Social Media Managers
Sarah MatistaOctober 20, 2015 We all get wrapped up in the day-to-day operations of social media. Where to post, what to post, when to post it…sometimes it’s hard to see the forest for the trees. Nonetheless, it’s important to take a step back and consider whether or not your social presence as a whole is … Continue reading Branding Your Social Media Presence With Color: It Starts With Your Logo [Infographic]
Dave GoetzOctober 20, 2015 What You Learn When You Actually Do Social Media More than a decade after the explosion of social media, it’s harder than ever to build followers. So many platforms, so little time. So have you figured out how to use Periscope yet? Of course you have. Ten years after the social … Continue reading 5 Hard Fought Lessons for Building a Social Media Following
Mark SchaeferOctober 20, 2015 It’s impossible for a person — or even a company — to keep up with the constantly shifting platforms that make up our social media world today. But you don’t have to be overwhelmed by social media change, especially if you can get your head around some fundamental truths about how … Continue reading 5 Ways To Calm Down And Not Be Overwhelmed By Social Media Change
Scott SimsOctober 19, 2015 Social media is advantageous for all departments within an organization. From sales and customer support to public relations and business development, all departments can obtain valuable information from social media. However, the full value of this information won’t be discovered by simply creating social media accounts. The information has to be … Continue reading 3 Components of An Effective Social Media Management Platform
