Tag Archives: Social

6 Tips to Maximize Social Media Reach and Drive Engagement

by Tahir Akbar May 4, 2016 Follow @tahirakbrMay 4, 2016 Social media dominates modern marketing. Given the soaring popularity and growing user base of social networks, businesses are investing more in social media. In 2015, 88% of US companies were using social media for lead generation and the percentage is expected to reach 89.4 percent … Continue reading 6 Tips to Maximize Social Media Reach and Drive Engagement

How to Prove Your Social Media Efforts Affect Business Goals

by Juliet Carnoy May 3, 2016 Follow @julietcarnoyMay 3, 2016 Social media programs are consuming a greater share of marketing budgets. How much incremental business will the resources dedicated to social media generate for your company? 70% of CMOs cannot answer this question. Paradoxically, CEOs depend on their marketing teams more so than ever, as … Continue reading How to Prove Your Social Media Efforts Affect Business Goals

How Social Media Can Impact Your SEO rankings

by Andrew C. Belton April 30, 2016 Follow @abcpanotaryApril 30, 2016 Search engine optimization has generated a significant amount of buzz throughout the years, especially in the digital marketing industry. Many web users don’t really understand what search engine optimization is and how social media marketing impacts it. The relationship between the two primarily has … Continue reading How Social Media Can Impact Your SEO rankings

Why Social Media Darwinism is the Most Wonderful Way to Success

by Carol Stephen April 29, 2016 Follow @Carol_StephenApril 29, 2016 Why Social Media Darwinism is the Most Wonderful Way to Success Like throwing spaghetti at the wall to see if it sticks, social media Darwinism can be your fastest, craziest, and funnest way to success. If you’d like a quick overview of Darwinism, you might … Continue reading Why Social Media Darwinism is the Most Wonderful Way to Success