by Tahir Akbar June 14, 2016 Follow @tahirakbrJune 14, 2016 Business ethics are essential component of any business strategy. Particularly, if we discuss the outbound communications like marketing and PR; ethics stand as even more vital element to be taken care of. The modern corporate code of conduct is depiction of professional ethics that an … Continue reading 7 Fundamental Ethics of Social Media Marketing
Tag Archives: Social
The Top 5 Apps For Your Next Social Media Contest
by Jeff Bullas June 14, 2016June 14, 2016 Running a social marketing campaign is a great way to build your email list and generate more engagement with customers and fans. A social media contest could be as simple as running a small sweepstakes, or as complex as running a photo contest that includes social sharing, … Continue reading The Top 5 Apps For Your Next Social Media Contest
Instagram Pros and Cons for Small Business Marketers: 2016 Social Media Series
by Suzanne Hoenig June 14, 2016 Follow @SMHoenigJune 14, 2016 Last week, we looked at Instagram in the abstract — as something Margaret Atwood may have written at the turn of the century — and then, with a high-level geopolitical analysis — because I fancy the work that Stratfor and the like do for our … Continue reading Instagram Pros and Cons for Small Business Marketers: 2016 Social Media Series
6 Ideas for Creating Your Next Social Media Caption
by Dhariana Lozano June 13, 2016 Follow @DhariLoJune 13, 2016 Sometimes after you finally find the perfect image, spend time to edit it just right, then… well nothing, because you’ve drawn a blank about your caption! It can be really easy to get stuck when its time to write your messaging. Stare blankly at your … Continue reading 6 Ideas for Creating Your Next Social Media Caption
How Often You Should Post to Social Media?
by Angela Hausman, PhD June 13, 2016 Follow @MarketingLetterJune 13, 2016 Clients are sometimes surprised to discover my recommendations for how often you should post to social media. They fear they’ll be viewed as spam by their followers. What they’re not realizing is that any single post reaches a small fraction of your audience, regardless … Continue reading How Often You Should Post to Social Media?
How to Optimize Your Images for Social Media Mastery
by Will Fanguy June 12, 2016 Follow @willfanguyJune 12, 2016 How many times have you heard the saying “A picture is worth a thousand words”? It’s become cliché, but it’s true. People respond to images more often and with greater enthusiasm than they do with text-only content. When it comes to marketing and engagement, it’s … Continue reading How to Optimize Your Images for Social Media Mastery
8 Ways to Nurture Leads Using Social Media
by Janet Miller June 12, 2016June 12, 2016 Social media attracts people of all ages. The young and the old connect and build and rekindle friendships, share their thoughts and ideas, and interact with businesses. As a business owner, it is critical that you not only acknowledge what social media could do for your business, … Continue reading 8 Ways to Nurture Leads Using Social Media
How Credible Are You On Social Media?
by Graham Jones June 11, 2016 Follow @grahamjonesJune 11, 2016 So, there you are, Tweeting away each day, saying what you want and getting loads of attention. But does anyone believe you? The chances are, much social media activity could be working against you, rather than for you. An interesting new study on social media … Continue reading How Credible Are You On Social Media?
Learn the 8 Habits of Successful Social Media Marketers
by Karen Repoli June 11, 2016 Follow @karenrepoliJune 11, 2016 70% of the U.S. population has at least one social networking profile. (Statistica) Social media has become firmly established as an effective way to market almost any business, but there are so many sites, tasks, profiles and publishing to manage every day, it is easy … Continue reading Learn the 8 Habits of Successful Social Media Marketers
Social Media Through the Eyes of Channel Partners
by Olivier Choron June 10, 2016 Follow @purechannelappsJune 10, 2016 There is no denying that your channel partners see social media as extremely valuable for increasing their overall online presence. The questions we need to ask ourselves are multiple; Are your channel partners really equipped to manage it effectively? And are you, the vendor, providing … Continue reading Social Media Through the Eyes of Channel Partners
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