by Steve Gumm February 3, 2016 Follow @stevegummFebruary 3, 2016 Local Video Marketing provides the best way to connect with local customers on a more personal level without them having to actually drop in on your place of business or schedule an appointment with you. The primary reason I love video is because of the … Continue reading Local Video – The Holy Grail of Content Creation For Small Business
Tag Archives: Small
2016 Content Marketing for Small Businesses: Back to Basics
by Suzanne Hoenig February 3, 2016February 3, 2016 In our expert roundup to ring out the old year and bring in the new, we talked to thought leaders in the field of content marketing about their predictions for this year. Now we’re going to spend a little time parsing all that good insight into actionable … Continue reading 2016 Content Marketing for Small Businesses: Back to Basics
Small Businesses Do Well to Collaborate – Strength in Numbers
by Lyndell Danzie-Black February 1, 2016 Follow @CeruleanIncFebruary 1, 2016 In the past year or two, I have sat in many a small business fora, formal or informal and noted the usual complaints of lack of business capital, access to credit, economic downturn, increase in fuel charges, anxiety relating to impending inflation etc. The answer … Continue reading Small Businesses Do Well to Collaborate – Strength in Numbers
3 Fantastic Ways Small Businesses Can Save Cash on Marketing Materials
by Dorien Morin-van Dam February 1, 2016February 1, 2016 Need Some Creative Ways To Cut Down on Printing Cost? Think back to when you first started thinking about starting a business; wasn’t there so much to do? Putting together a business plan, and a marketing plan, aren’t small tasks. Raising capital, or as many do … Continue reading 3 Fantastic Ways Small Businesses Can Save Cash on Marketing Materials
Ideas for Women Looking to Start a Small Business
by David Kiger January 31, 2016 Follow @davidkigerJanuary 31, 2016 Brainstorming ideas for a small business can be a fun yet frustrating experience. It requires a serious analysis of areas of expertise and interests, and consideration of where those areas intersect in such a way that can make a business viable. For women interested … Continue reading Ideas for Women Looking to Start a Small Business
6 Ways to Effectively Market Your Small Business Online
by BusinessVibes January 31, 2016 Follow @businessvibesJanuary 31, 2016 Regardless of the size of your business, using digital marketing techniques is an important aspect of building your customer base and advertising your products and services. In today’s age of digital products and technology, it’s vital for any business, whether online or offline, to build and … Continue reading 6 Ways to Effectively Market Your Small Business Online
Why Small Businesses Need Internet Marketers
by Micha Boettiger January 31, 2016 Follow @writerworldwideJanuary 31, 2016 Most internet marketers can relate to the feeling of talking to a small business owner, and having them question the value of the service they provide. Once, in a perfect setup, an individual asked us this question, and followed it up by whipping out their … Continue reading Why Small Businesses Need Internet Marketers
5 Small Business Marketing Mistakes
by Joel Goldstein January 29, 2016 Follow @joelgoldsteinJanuary 29, 2016 Small businesses typically mean small marketing budgets, so it’s important to make every dollar count. However, small business owners have a lot on their plate, so making smart marketing decisions can sometimes fall to the bottom of their to-do lists. Whatever you do, be sure … Continue reading 5 Small Business Marketing Mistakes
Going it Alone: How to Self-Fund Your Small Business Start-Up
by Laura Cole January 28, 2016January 28, 2016 While economic experts continue to forewarn of a global recession in 2016, small business markets around the world remain relatively positive. Take the U.S., for example, where 77% of small business-owners claim to have a positive commercial outlook for the year ahead and 72% of respondents believe … Continue reading Going it Alone: How to Self-Fund Your Small Business Start-Up
Is Your Small Business Niche a Fit for Social Media?
by Suzanne Hoenig January 27, 2016January 27, 2016 I’m feeling word-nerdy today, kids. So, let’s clarify some notions upfront before we get to your small business niche. In my very first post within this hallowed domain, we talked about how not everybody has to have or “do” social media. I encourage you to keep that … Continue reading Is Your Small Business Niche a Fit for Social Media?