Tag Archives: skills

The skills marketers need in 2025 and beyond

The marketing world needs strategic thinkers and project managers, a report by the AMA found. Mike Pastore on April 18, 2025 MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Source: The 2025 AMA Marketing Skills Report. Click to enlarge. The 2025 AMA Marketing Skills Report identifies the skills marketers … Continue reading The skills marketers need in 2025 and beyond →

What genAI means for your marketing skills

Generative AI

GenAI is on the rise, but many teams still lack clear policies. This survey shows how AI use and governance vary across marketing functions. Frans Riemersma on April 14, 2025 Are you keeping pace with how your peers are using generative AI? At MartechTribe, we surveyed 283 marketing professionals across four core teams to … Continue reading What genAI means for your marketing skills →

Why today’s youth need more math, logic, and grammar skills

Education

February 24, 2025 Why today’s youth need more math, logic, and grammar skills To develop and optimize AI use, our educational system needs to promote these basics. BY Rodrigo Magnago Most ordinary people know little about the calculus, statistics, linear algebra, logic, and programming languages required to design projects and products to leverage artificial intelligence. However, … Continue reading Why today’s youth need more math, logic, and grammar skills →

How soft skills solve marketing’s biggest challenges

Marketing Budgets

Don’t let dysfunctions hold back your marketing efforts. Master soft skills to build a thriving, future-ready team. Mark Ogne on January 30, 2025 Marketing teams are facing a growing challenge: despite being packed with talented experts who excel at hard skills like data analysis and campaign management, they’re struggling to stay competitive. The problem … Continue reading How soft skills solve marketing’s biggest challenges →

3 essential tips for hiring managers to level up their interviewing skills

Interviews

September 24, 2024 3 essential tips for hiring managers to level up their interviewing skills Too often, companies hire great people, only to find that they are misaligned with what is actually required. BY Richard Triggs As an executive recruiter with over 20 years of experience, I have interviewed at least 10,000 candidates. A big part of … Continue reading 3 essential tips for hiring managers to level up their interviewing skills →

Here are the 3 ways workers learn their most valuable skills

Employee Motivation

July 31, 2024 Here are the 3 ways workers learn their most valuable skills In his new book, AI expert Matt Beane explores how employees can protect and sharpen their skills for the future of work. BY Matt Beane Think about your most valuable skill. The thing you can reliably do under pressure that delivers results—and … Continue reading Here are the 3 ways workers learn their most valuable skills →

AI is only widening the chasmic skills gap. Here’s how to meet the challenge

AI Skills

July 06, 2024 AI is only widening the chasmic skills gap. Here’s how to meet the challenge Transform your upskilling strategy with these 5 tips from a job training leader. Stay ahead of the AI skills gap and ensure your employees are equipped for success. BY Brett Shively Today’s business landscape is challenging and rife … Continue reading AI is only widening the chasmic skills gap. Here’s how to meet the challenge →

5 critical skills they didn’t teach you in college

Skills Development

June 05, 2024 5 critical skills they didn’t teach you in college Want a job, grads? It’s time to look at more than just your degree. BY Nacho De Marco Congratulations, new college grads! You’ve worked hard. You’ve faced some remarkable challenges, including a global pandemic that shut down most of the world for long stretches … Continue reading 5 critical skills they didn’t teach you in college →

How to find the balance between telling it like it is and displaying good people skills

Skills Management

June 01, 2024 How to find the balance between telling it like it is and displaying good people skills More often than not, telling it like it is is not indicative of intelligence. BY Tomas Chamorro-Premuzic If you’re like most people—someone who pays attention to the feelings of others, and tries to act with empathy in … Continue reading How to find the balance between telling it like it is and displaying good people skills →

Google gives its Gemini AI chatbot a longer memory and new skills

Google AI Tools

May 14, 2024 Google gives its Gemini AI chatbot a longer memory and new skills The AI advancements are powered by Google DeepMind’s Gemini Pro 1.5 model, which strikes a balance between performance and speed. BY Mark Sullivan Google showed off some new skills in its Gemini AI chatbot at Tuesday’s I/O developer event, and previewed … Continue reading Google gives its Gemini AI chatbot a longer memory and new skills →