Tag Archives: should

Should Your Business Be Doing SEO In-House vs. Outsourcing?

Tony Mastri — September 5, 2019 Follow @se_coach — September 5, 2019 Attracting organic traffic to your website is valuable, but generating visits from your target customers will always come at a cost. Whether you’re doing SEO in-house or outsourcing, you’ll spend a significant amount of time, money, or a combination of both to get … Continue reading Should Your Business Be Doing SEO In-House vs. Outsourcing? →

Why marketers should embrace data privacy, not view it as an obstacle

Duane Schulz explains that If marketers are willing to advocate privacy and transparency, we can shift the focus from short-term leads to lasting trust and long-term brand value. Taylor Peterson on August 27, 2019 “What would happen if marketers embraced privacy as a value of the company?” This was the question posed to me by … Continue reading Why marketers should embrace data privacy, not view it as an obstacle →

9 Types of Emails You Should Send to Your Subscribers and Customers

Kevin George — August 22, 2019 Follow @imkevin_monk — August 22, 2019 If you are an email marketer, there is a good chance that you are already sending weekly or monthly newsletters to your subscribers. After all, it is the most popular format used by 83% companies. What is particularly bothersome is that far too … Continue reading 9 Types of Emails You Should Send to Your Subscribers and Customers →