Carolee Bennett — November 18, 2018 Follow @medialogic — November 18, 2018 As reported by ClickZ in October 2018, brands are increasing their ad spend on Instagram, which now boasts “a global community of one billion.” Financial brands are among those attracted to the image-centric social platform — and not just with ad dollars. Many … Continue reading How Financial Services Influencer Marketing Strives for Authenticity on Instagram
Tag Archives: Services
28 Best Business Services Your Company Needs
Peter Kim — November 1, 2018 Follow @PeterKimSays — November 1, 2018 30 Best Business Services Your Company Needs It’s never been easier to start a business on a budget. So many affordable tools are available, an entrepreneur can launch a startup with a laptop and cellphone. But making that business a big success takes … Continue reading 28 Best Business Services Your Company Needs
5 High Performing Email Marketing Strategies for Financial Services
Jill Bastian — September 16, 2018 — September 16, 2018 It’s tough to create compelling and engaging emails if you’re a marketer in financial services. Getting copy approved by legal or compliance can be an adventure, and your audience may be intimidated or overwhelmed by your offers. Plus, 30% of Americans say they are stressed … Continue reading 5 High Performing Email Marketing Strategies for Financial Services
‘Near Me’ Searches Don’t Need Keywords To Find Local Goods, Services
‘Near Me’ Searches Don’t Need Keywords To Find Local Goods, Services by Laurie Sullivan , Staff Writer @lauriesullivan, August 27, 2018 About 69% of consumers use their smartphone to help them shop. Some 63% use the phone to research products, while 62% compare prices, 56% look for coupons or deals, 54% check for store hours, and … Continue reading ‘Near Me’ Searches Don’t Need Keywords To Find Local Goods, Services
B2B Website Design Trends that Work for Professional Services
Austin McNair — August 2, 2018 — August 2, 2018 tookapic / Pixabay Many professional services websites aren’t as good as the firms they represent. Successful B2B and professional services firms navigate complex business needs and extended sales cycles. Unfortunately, many organizations struggle to translate their hard-earned expertise into an engaging and productive website. A … Continue reading B2B Website Design Trends that Work for Professional Services
New IAB Program Lets Members Test Blockchain Technology, Services
New IAB Program Lets Members Test Blockchain Technology, Services by Laurie Sullivan @lauriesullivan, July 17, 2018 The Blockchain Working Group of about 150 members convinced the IAB Technology Lab to spearhead a pilotprogram that would allow members like FusionSeven, Kochava Labs, Lucidity, and MetaX to test their technology and services. The pilots will include partners … Continue reading New IAB Program Lets Members Test Blockchain Technology, Services
The 8 Best Facebook Advertising Tools and Services for Ecommerce Brands
Tanya Brody — July 13, 2018 — July 13, 2018 Now that you understand why you should run Facebook ads to promote your ecommerce store, and you have some ideas on where to start, you need the tools to make it all happen. You’ll need everything, including: An ad creation platform. Facebook and product integration … Continue reading The 8 Best Facebook Advertising Tools and Services for Ecommerce Brands
4 Top Email Marketing Services for Entrepreneurs
Susan Friesen — July 13, 2018 Follow @eVisionMedia — July 13, 2018 Your newsletters don’t have to be a chore. Writing about what you do should be an enjoyable experience and when it is, it will reflect in the content – which then leads to a better read for your users! One thing that can … Continue reading 4 Top Email Marketing Services for Entrepreneurs
SEO / Online Marketing Tactics for Financial Services Firms
Kent Campbell — July 12, 2018 Follow @reputationx — July 12, 2018 Online marketing and SEO for the financial services industry is often heavily regulated by entities like FINRA. The rules financial firms must live by make SEO and content marketing more challenging for the industry. But there are still ways to craft effective campaigns. … Continue reading SEO / Online Marketing Tactics for Financial Services Firms
12 Ecommerce Tips to Learn From Subscription Box Services
Michael Ugino — July 9, 2018 — July 9, 2018 Five years ago, the subscription model still seemed niche and unfamiliar to most consumers. A decade ago, subscription boxes like Birchbox didn’t exist. Now, almost every type of product is offered through a subscription box. From 2014 to 2017, subscription box sales grew 800%. For … Continue reading 12 Ecommerce Tips to Learn From Subscription Box Services