Tag Archives: Sending

The B2B Comfort Zone: Email Is Still Best For Sending Content

The B2B Comfort Zone: Email Is Still Best For Sending Content by Ray Schultz , Columnist, March 5, 2020 Don’t discount the old channels — like email. That’s the main takeaway from B2B Content Consumption Trends, a study by Centerline Digital.    Email is the top B2B content vehicle and the best at producing leads … Continue reading The B2B Comfort Zone: Email Is Still Best For Sending Content

Lessons from 2019’s holiday email sending (hint: mobile dominated)

Messages that are custom to a specific user’s wants and needs are the ones that resonate, especially when based on behavioral signals. Len Shneyder on February 3, 2020 We’re a month into 2020 so what better time than to look back at the holiday shopping seasons of 2019 to inform our strategy over the course … Continue reading Lessons from 2019’s holiday email sending (hint: mobile dominated)

5 Compelling Reasons Small Businesses Benefit from Sending Email Newsletters

Susan Friesen — January 15, 2019 Follow @eVisionMedia — January 15, 2019 Boost Your Brand Visibility with this Simple Email Marketing Strategy “I don’t want to annoy people.” That’s one of many excuses I hear from clients when I ask them about sending out consistent email newsletters to their followers. Are you guilty of thinking … Continue reading 5 Compelling Reasons Small Businesses Benefit from Sending Email Newsletters