The PPC world is rife with stories of quick wins, hacks and tricks that lead to big gains in paid search performance — but columnist Jacob Baadsgaard notes that the best results with AdWords accounts are often the result of many smaller wins over time. Jacob Baadsgaard on May 26, 2017 “8 Google AdWords … Continue reading Micro-wins: The true secret to AdWords success
Jeff Bezos’ Secret Message For Marketers by Scott Gillum , Op-Ed Contributor, May 18, 2017 Marketers channeling their inner Maverick (Tom Cruise’s character in “Top Gun”) often find themselves thinking “I feel the need, the need for speed” — but are plagued by internal speed bumps and stop signs. Little do they know that buried … Continue reading Jeff Bezos’ Secret Message For Marketers
Julie Hansen — May 17, 2017 Follow @acting4sales— May 17, 2017 A conversational presentation is a non-linear style of presenting in which you can move about in a more fluid way responding to prospect’s interests. It’s a big – and often welcome – change from the old days of a sales person’s orderly and scripted … Continue reading Think Like a Director: The Secret to Managing a Conversational Presentation
Fixing Digital Publishing’s Dirty Little Secret by Pierre-Marc Diennet , Op-Ed Contributor, May 12, 2017 Digital publishing has a dirty little secret – one that all publishers know, accept and refuse to discuss openly. But the days of being able to sweep this ugly truth under the rug, out of view from clients, are fast … Continue reading Fixing Digital Publishing’s Dirty Little Secret
Even though AdWords doesn’t officially support AMP yet, advertisers can still use the technology to serve faster landing pages. Columnist Frederick Vallaeys explains how implementing AMP can lead to big gains in conversion rates. Frederick Vallaeys on May 11, 2017 The best experiences are those where we don’t have to wait for stuff: receiving … Continue reading The best-kept AdWords secret: AMP your landing pages
The Ecommerce Secret Weapon You Haven’t Heard Of by Chris Brubaker, Op-Ed Contributor, April 11, 2017 One of the biggest advantages retailers have online is access to shoppers’ expressed intent to purchase. Simply put, when anyone visits an ecommerce site, they can clearly indicate what they want by expressing intent via the search box, what … Continue reading The Ecommerce Secret Weapon You Haven’t Heard Of
Natalie Petersen — April 9, 2017 — April 9, 2017 Keep these digital marketing tips from ‘Pretty Little Liars’ to yourself! “Two can keep a secret if one of them is dead” goes the theme song of one of my favorite shows of all time, “Pretty Little Liars” (PLL); the show begins its final 10 … Continue reading Can You Keep a Secret? Digital Marketing Tips from “Pretty Little Liars”
Mike Brown — March 31, 2017 Follow @BuddhaBroInc— March 31, 2017 Do you make money from Instagram, or do you just post pictures day after day? Do you want to know how to make money on Instagram? In this article, you are going to learn the secret formula used to make six figures or more … Continue reading How to Make Money on Instagram: The Big Secret Nobody Talks About
Nicole Blanckenberg — March 15, 2017 Follow @https://twitter.com/StoreYaCom— March 15, 2017 Shh, I’ll let you in on a secret: You don’t need to be a Facebook marketing whiz to up your Facebook game. There are a lot of ‘secret’ Facebook marketing features that you can use today, features that the pros use all the time … Continue reading 16 Secret Facebook Marketing Features You Can Try Today
Rahis Saifi — February 24, 2017 Follow @57rahis— February 24, 2017 As a business grows, it becomes harder to manage especially when it comes to issues of customer service. Small business owners should take note of that and use it as a tool to counter competition from the big enterprises, stay in the market and … Continue reading 7 Secret Recipes for Guaranteed Success
