Meghan Schwartz Joseph December 22, 2014 Making sure that your affiliate program is prepared for the holiday season is critical to making the most of this high-traffic time. Follow these 12 rules to make sure your affiliates are taking part in the happiest time of the year for e-commerce: 1. Tell affiliates about … Continue reading 12 Things Your Affiliate Program Should Be Doing During The Holiday Season
David Goldin December 15, 2014 If retailers think of the year as a track meet, then the holiday months are the final straightaway. Leading up to the holiday rush, small, independent retailers need to be doing everything they can to prepare for the busiest time of the year and while there are countless ways … Continue reading How Retailers Can Win the Holiday Season
Richard Raddon December 12, 2014 The biggest shopping season of the year is in full swing. Although brands and consumers are used to the traditional direct mailers and TV spots, holiday shopping – and shopping in general – has gained a significant presence on YouTube. Whether it’s a Beauty Guru doing a haul video … Continue reading 5 Reasons Brands Should Use YouTube
Denise Chan December 10, 2014 We’re officially well into the month of December. Have you been watching the clock count down and staring at your email stats with anxiety? We all have numbers to meet by the end of the year, but don’t let these pre-determined goals hold the reigns this holiday season. Take … Continue reading Redefining Your Email Goals This Holiday Season
Gabby Pinto December 5, 2014 The holidays are approaching and ‘tis the season to send email. One essential part of your holiday email campaign should be your email design. Design is everywhere, and good design makes an impression and encourages the customer to purchase. Before jumping into your email messages this holiday season, grab … Continue reading ‘Tis The Season To Send Email – A Designer’s Thoughts
Susan Solovic November 26, 2014 “Ho, ho, ho!” That’s a direct quote from Santa. He’s sharing his Christmas cheer all the time while he’s making his deliveries on Christmas Eve and on into the early morning hours of Christmas Day. For many in business, it’s convicting to think that Old Saint Nick can maintain … Continue reading ‘Tis The Season To Be Preparing For The Season!
Kim Speier November 22, 2014 It’s that time of year again when inboxes are flooded with so many special offers, coupons, and “must-haves” that it’s impossible to have time to look at them all. So how do your recipients decide which ones to open and which to send immediately to the trash? Here are … Continue reading Cut Through The Clutter: Make Your Email Marketing Stand Out This Holiday Season
Laura Donovan November 15, 2014 The competition to be the first to open on “Black Friday” has escalated to the point that many people (especially the sales people) may miss Thanksgiving altogether. Cyber Monday will also take a bite out of the overall Holiday marketing budget. However, while the big stores have larger budgets and … Continue reading Smart Strategies to Get Customers into Your Store This Holiday Season
By Vanessa Knipper, Published November 14, 2014 Halloween is long gone, and we all know what that means: The lights are going up, the sales are being revealed and contests are popping up everywhere. The holiday season is upon us! It’s not too late to dazzle your customers with creative campaigns and promotions. Typically, retailers … Continue reading Creative Holiday Campaigns To Light Up The Season
By Amanda Clark, Published November 12, 2014 Business owners, have you ever found yourself thinking: I should really send out a marketing e-mail to all the people on my e-mail list—but is now the best time? When it comes to e-mail marketing, timing is certainly an important concern—but we’re here to tell you: The time … Continue reading Ramp Up Your E-mail Marketing For The Holiday Season
