YouTube SEO For B2B: How To Optimize Videos For YouTube Search by Dmitry Dragilev , Op-Ed Contributor, September 14, 2017 YouTube, the domain of video game-playing stars and endless reaction videos, works for consumer businesses. Just ask Michael Dubin, founder of Dollar Shave Club, who turned an irreverent video for cheaper razors into a $1 … Continue reading YouTube SEO For B2B: How To Optimize Videos For YouTube Search
Tag Archives: Search
Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket
Where should retail marketers focus most of their time and effort: search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you. Purna Virji on September 15, 2017 No matter where they’re located or what market they serve, retailers around the globe have questions about … Continue reading Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket
Voice Search: 4 Ways Marketers Can Prepare Now
Christie Huber — September 14, 2017 — September 14, 2017 As a fellow marketer, I’m sure you are as focused on your daily search ROI as we are. It can be hard to optimize for the present, much less consider what might impact your search ROI in the future. We all know that smartphones have … Continue reading Voice Search: 4 Ways Marketers Can Prepare Now
Personal Marketing for Job Search
Personal Branding Blog — September 14, 2017 — September 14, 2017 Pixabay What is personal marketing for job search? When searching for a job, the job seeker must first prepare marketing collateral before stepping into the actual job search. Proper preparation is absolutely the key to success. Jumping into a job search unprepared will not … Continue reading Personal Marketing for Job Search
Study Details Why Links Remain A Powerful Ranking Factor In Search Engine Queries
Study Details Why Links Remain A Powerful Ranking Factor In Search Engine Queries by Laurie Sullivan , Staff Writer @lauriesullivan, September 13, 2017 Stone Temple Consulting has updated a longstanding study on website ranking factors for search engines. The latest update is intended to determine whether there has been a decline in the importance of … Continue reading Study Details Why Links Remain A Powerful Ranking Factor In Search Engine Queries
How Voice Search, Security & AI Are Changing SEO
Kris Spisak — September 12, 2017 Follow @MidloWeb — September 12, 2017 Pixabay Discoverability is a vital piece of your web presence, and as SEO tactics continue to change, you don’t want your website falling behind. If you’re using the same search engine optimization strategies that you were implementing two years ago, you’re giving your … Continue reading How Voice Search, Security & AI Are Changing SEO
Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says
Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says by Laurie Sullivan , Staff Writer @lauriesullivan, September 7, 2017 Website performance and IT issues cost brands roughly $20 million annually — about $1.5 million due to slowdowns and $18.5 million due to general site issues — for those analyzed in the study despite … Continue reading Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says
The Guide to Optimizing Your Search Ads
Dave Bell — September 5, 2017 — September 5, 2017 October 2016 was a critical month for Apple. The tech giant entered into the paid search market and launched Search Ads within the Apple App Store, giving developers an option to pay for advertising to help users discover their apps. Essentially, the introduction of Search … Continue reading The Guide to Optimizing Your Search Ads
Why It Takes Six Months to Improve Search Rankings
Kent Campbell — August 31, 2017 Follow @reputationx — August 31, 2017 Why does it take six months for a website to rank? We get asked this quite a bit. For the most part, it’s because there is a lag time of between 10 and 20 weeks before listings start to improve in search results. … Continue reading Why It Takes Six Months to Improve Search Rankings
How to rank #1 on YouTube search in 30 days [case study]
Want to know how to outrank your competitors on YouTube? Columnist Andrew Dennis outlines his process for dominating the top spots in YouTube search. Andrew Dennis on August 30, 2017 Ranking number one is easy! Of course, that is a bit of a tongue-in-cheek comment. After years of working in the search industry, I … Continue reading How to rank #1 on YouTube search in 30 days [case study]