Tag Archives: Search

Google Expands Reasons It Will Remove Your Personal Information From Search Results

Google Expands Personal Info It Will Remove From Search Results by Laurie Sullivan  @lauriesullivan, April 28, 2022 Google expanded the type of personal information it will remove from search results on requests such as someone’s physical address, phone number, and passwords, to URLs that point to information that could lead someone to a home or give … Continue reading Google Expands Reasons It Will Remove Your Personal Information From Search Results →

Improving website search was key to boosting Paul&Shark’s e-commerce revenue

Algolia’s visual merchandising helped Paul&Shark improve search relevance and speed, leading to increased conversion rates. Jacqueline Dooley on April 25, 2022 Paul&Shark’s website went live in 2019, but the Italian luxury clothing brand has been around for half a century. “The brand has a long history,” said Giusseppe Miriello, Paul&Shark’s Global Digital Director. Miriello’s role … Continue reading Improving website search was key to boosting Paul&Shark’s e-commerce revenue →

B2B Mixology: Paid Search Is Top Channel And TV Use Is Growing, Email Near Bottom

B2B Mixology: Paid Search Is Top Channel And TV Use Is Growing, Email Near Bottom by Ray Schultz , Columnist, April 22, 2022 Paid search is now the biggest piece of the B2B marketing mix, according to AccessB2B Survey Topline Report, a study from Stirista, conducted by Thrive Analytics.   Of marketers polled, 56% say paid … Continue reading B2B Mixology: Paid Search Is Top Channel And TV Use Is Growing, Email Near Bottom →

Site Search Fixes To Reduce Massive Ecommerce Returns

Site Search Fixes To Reduce Massive Ecommerce Returns by Laurie Sullivan  @lauriesullivan, April 15, 2022 Common search problems fueling the rapid growth of returns for retailers — specifically Amazon — are becoming a major issue for ecommerce brands. Amazon customers returned $761 billion of merchandise in 2021. For every $1 billion in sales, the average retailer … Continue reading Site Search Fixes To Reduce Massive Ecommerce Returns →

Voice Search In The Metaverse

Voice Search In The Metaverse by Laurie Sullivan , Staff Writer @lauriesullivan, April 15, 2022 Voice-based digital assistants such as Apple Siri, Amazon Alexa, and Google have brought voice interfaces into the home and automobiles, but advances in artificial intelligence and machine learning will mimic human interactions and bring synthesized conversations into the metaverse. The primary … Continue reading Voice Search In The Metaverse →

PacSun Co-CEO Alfred Chang Talks Search And Digital Strategy

PacSun Co-CEO Alfred Chang Talks Search And Digital Strategy by Laurie Sullivan  @lauriesullivan, April 11, 2022 Lifestyle brand Pacific Sunwear of California (PacSun) found creative ways to reach out to teenage and young adults online in a digital-first strategy focused on everything from livestream shopping and gaming, to buying pre-loved clothing items. The metaverse and … Continue reading PacSun Co-CEO Alfred Chang Talks Search And Digital Strategy →

Semrush Data Identifies Nuances In Number Of Keywords Per Search

Semrush Data Identifies Nuances In Number Of Keywords Per Search by Laurie Sullivan , Staff Writer @lauriesullivan, April 7, 2022 The number of keywords people use to find information across the internet continues to change. Fifty-one percent of searches in 2021, analyzed for a study published by Semrush, contained between one and two keywords, while 43.3% … Continue reading Semrush Data Identifies Nuances In Number Of Keywords Per Search →

Google Builds On Web Search For Retail Websites

Google Builds On Web Search For Retail Websites by Laurie Sullivan  @lauriesullivan, April 4, 2022 Google Cloud Retail Search, now available to all retailers, provides the ability to integrate Google-like search features on digital properties without the need to preprocess data, train or tune machine learning models. It is part of Product Discovery Solutions for … Continue reading Google Builds On Web Search For Retail Websites →