Tag Archives: SALE

6 Keys to Closing the Sale with a Great Call-to-Action

Julie Hansen — December 5, 2016 Follow @acting4sales— December 5, 2016 Not every pitch or presentation ends in a signed contract. However you must ask for some next step, otherwise you have just invested a lot of time and energy delivering an informative talk. With so many deals ending in “no decision” today, you can’t … Continue reading 6 Keys to Closing the Sale with a Great Call-to-Action →

6 Effective Non-Marketing Tips for Marketing your Business for Sale

Marketing Lessons

Bruce Hakutizwi — November 7, 2016 Follow @BizForSaleUS— November 7, 2016 As a business owner, you’re likely well aware of how to effectively market your business. And, if and when you decide it’s time to sell your business, you likely already have an idea about how you can market it in order to find the … Continue reading 6 Effective Non-Marketing Tips for Marketing your Business for Sale →

Marketing and Sales Alignment Should Actually Look Like This, Especially for the Sales Enablement Process in the Complex Sale

Marketing Guide

Keegan Divant — November 2, 2016 — November 2, 2016 The 80’s gave us a lot of great things but the one thing we could have done without is buzzwords. Well, we could have also done without a few other things from the 80’s, but I digress. I’m not a fan of buzzwords because I … Continue reading Marketing and Sales Alignment Should Actually Look Like This, Especially for the Sales Enablement Process in the Complex Sale →

10 Vital Steps to Prepare Your Business for Sale

Acquisition Guide

by Bruce Hakutizwi Follow @BizForSaleUSOctober 17, 2016 Selling your business is as much a part of its normal lifespan as any other aspect of its creation, growth, and development. As a business owner, you may have a uniquely personal attachment to your company, but the fact is deciding to sell a business can be just … Continue reading 10 Vital Steps to Prepare Your Business for Sale →

How to Nurture a SaaS Lead into a Sale

Lead Nurturing

by James SchererAugust 28, 2016 There’s no point in spending a single dime on a lead generation campaign unless you have a system in place to turn those leads into sales. It’s a waste of ad budget, landing page builder subscription, not to mention the time you spend setting it up and optimizing the conversion … Continue reading How to Nurture a SaaS Lead into a Sale →

Navigating the Byzantine World of the Complex Sale

Sales Guide

by Richard Ruff July 6, 2016 Follow @saleshorizonsJuly 6, 2016 When comparing small transactional sales to large complex sales, the differences in the buying process are difficult to overstate. In a complex sale, the buying cycle is longer with more twists and turns; more buyers are involved both as individuals and as committees, and the … Continue reading Navigating the Byzantine World of the Complex Sale →

How to Work a Lead: Tips and Tricks to Close That Sale

Leads Conversion

by Melissa Duko June 26, 2016June 26, 2016 Advertisers know pay per call advertising delivers a higher success rate for closing and converting leads than other methods (e.g. pay per click). An integral part of pay per call’s success is its ability to deliver a quick response. Consumers — to the tune of 75% — … Continue reading How to Work a Lead: Tips and Tricks to Close That Sale →

Amid talk of a possible sale, Marketo announces upcoming next-gen platform that is built for the Internet of Things era (Repalce)

IOT

The marketing automation platform is boosting its account-based marketing capability and adding more intelligence to email marketing. Barry Levine on May 13, 2016 Las Vegas got the Marketo crowd this week, as more than 5,000 attendees ventured to the company’s Marketing Nation Summit in that glittering town. While the conference was underway, the Bloomberg News … Continue reading Amid talk of a possible sale, Marketo announces upcoming next-gen platform that is built for the Internet of Things era (Repalce) →

Nine Customer Questions Your Website and Blog Should Answer in Order to Complete the Sale

Online Sales Guide

by Matt Brennan December 21, 2015 Follow @MattLBrennanDecember 21, 2015 I hate to break it to you, but your customers probably have zero attention span. They probably decide whether they want to continue on to the next search result within a matter of seconds – especially if your site neglects customer questions. Design may draw … Continue reading Nine Customer Questions Your Website and Blog Should Answer in Order to Complete the Sale →

5 Email Subject Lines That Killed the Sale

Email Marketing

by Jenny Prikockis December 13, 2015December 13, 2015 Most people’s email inboxes are packed with notices about upcoming promotions and weekly newsletters, among all of the other social and corporate communications that take priority. And with average open rates as low as 10% in some industries, the subject line is incrementally responsible for permeating the … Continue reading 5 Email Subject Lines That Killed the Sale →