Stacy Lee November 29, 2021 There has probably been no other time when the importance of generations was as discussed as nowadays. It’s been one of the burning issues in the past few years, influencing how marketers establish their strategies and how businesses sell their products. Using the same formula to appeal to those in … Continue reading 8 Top Channels to Recruit Generation Z Using a SaaS for Recruitment
Tag Archives: SaaS
Top 10 Growth Hacking Strategies for SaaS Companies
Mitul Makadia November 13, 2021 Did you know that if a SaaS company grows only at 20% every year, there is a 92% chance it will cease to exist in the coming years? This shows that having marginal growth is not acceptable in SaaS. When it comes to this industry, experts often refer to the … Continue reading Top 10 Growth Hacking Strategies for SaaS Companies
Get More for Less: Sweetest Black Friday 2021 SaaS Deals
Victor Iryniuk November 10, 2021 You’re waiting for Black Friday to buy that large Smart-TV you’ve been wanting for ages, your dad is excited about getting a new tackle for fishing, your mom wouldn’t mind buying a mixer, your wife has been hinting at the Dyson set since August, and your kids are eyeing the … Continue reading Get More for Less: Sweetest Black Friday 2021 SaaS Deals
How to Get SaaS Startup Funding
Hanna Barabakh October 27, 2021 Introduction COVID-19 showed many of us that job security is a myth. In fact, the pandemic caused one of the worst employment crises since The Great Depression, with the OECD reporting that, in some countries, employees were working only one-tenth of their pre-pandemic hours. 2020 and 2021 saw a rise … Continue reading How to Get SaaS Startup Funding
Invaluable Lessons From the Best Category-Defining SaaS Companies
Matt James October 21, 2021 Software as a service (SaaS) solutions are one of the fastest-growing segments in the technology industry, which comes as no surprise given the amazing benefits that some of these forward-thinking businesses provide to their clients. For the most part, SaaS companies are typically subscription-based and are centrally located on remote … Continue reading Invaluable Lessons From the Best Category-Defining SaaS Companies
The 3 Most Important Hires to Get Your SaaS Going
Ali Faagba October 14, 2021 Startup founders are becoming a lot like bloggers, and I’m saying this because most of my working life I’ve worked with these two, and SaaS startups are needlessly failing. Bloggers often approach their businesses with a fun mindset rather than a business mindset, doing everything alone and hoping to break … Continue reading The 3 Most Important Hires to Get Your SaaS Going
How to Engage a Community Around Your SaaS
Natalie Luneva September 25, 2021 Do you believe in community-led growth? Even if you don’t, thousands of SaaS companies have already built their communities on different platforms and have reached a new level of relationship with their users. Private communities help lower ad expenses, build social proof, better serve your users, and the list goes … Continue reading How to Engage a Community Around Your SaaS
A Beginner’s Guide to Smoke Testing Your SaaS Product
Tammy Wood July 19, 2021 Image Source Testing any software product is important, but especially when you’re providing it as a service – in other words, a SaaS product. It’s no longer a case of releasing a product and calling it finished – you’ll be adding new features or providing ongoing updates. For example, if … Continue reading A Beginner’s Guide to Smoke Testing Your SaaS Product
Software Sales Strategies for SaaS Sales Reps
Judy Caroll July 16, 2021 It may be easier than ever for companies to buy software, but that doesn’t guarantee success for providers. In today’s digital economy, software is sold, not bought, meaning providers must take an active role in educating, engaging, and supporting buyers. Best practices for how to sell B2B SaaS effectively—especially in … Continue reading Software Sales Strategies for SaaS Sales Reps
How To Leverage Social Media to Market Your SaaS Business
Yash Chawlani July 14, 2021 According to a report from Backlinko, 50.64% of the world’s population uses social media, regardless of age or internet access. Given the numbers and ever-rising popularity, social media’s use has expanded beyond our smartphones and laptops to marketing SaaS businesses. Needless to say, if you’re a SaaS business owner who … Continue reading How To Leverage Social Media to Market Your SaaS Business
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