Ecommerce Numbers Rise – Thank Marketplaces by Laurie Sullivan , Staff Writer @lauriesullivan, December 12, 2023 One in five shoppers say they have bought gifts from smaller businesses as much as possible during the fourth quarter in 2023, a stat from Jungle Scout that has doubled since 2022. Jungle Scout’s quarterly Consumer Trends Report reveals how … Continue reading Ecommerce Numbers Rise – Thank Marketplaces
Tag Archives: Rise
Marques Brownlee isn’t your average YouTuber. Here’s what leaders can learn from his impressive rise
By Stephanie Mehta November 27, 2023 Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from … Continue reading Marques Brownlee isn’t your average YouTuber. Here’s what leaders can learn from his impressive rise
Rise of the empowered consumer: Navigating shifting consumer behavior
Here’s why brands must adopt a new approach to customer connection and how to meet the demands of today’s empowered consumers. RJ Licata on October 10, 2023 Consumer behavior has always been a constantly shifting target. Recent years have seen events that caused these shifts to happen at an unprecedented rate, dramatically altering how consumers … Continue reading Rise of the empowered consumer: Navigating shifting consumer behavior
How the rise of AI makes people more important in marketing
Freepik CMO Carlos Cantu explains why generative AI will never be able to replace the unique talents and skills of people. Constantine von Hoffman on September 27, 2023 Carlos Cantu is CMO of Freepik, a search engine that helps users find high-quality images for their projects. He knows firsthand how the widespread use of generative … Continue reading How the rise of AI makes people more important in marketing
The rise of generative AI: A marketer’s guide to textual and visual AI content
The first in a series of articles looking at how text and visual genAI tools will become a critical part of the marketer’s tool-kit. Lisa Peyton on September 11, 2023 I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY SH*T’ “holy sh*t” AI … Continue reading The rise of generative AI: A marketer’s guide to textual and visual AI content
CTV viewing hours rise 21%
73% of U.S. households now stream, up from 69% in 2022. Streaming trends from Comscore’s State of Streaming report. Chris Wood on September 6, 2023 Hours of connected TV viewing increased 21% in May 2023 compared to May 2022, according to Comscore’s latest State of Streaming report. The percentage of TV watchers who stream has … Continue reading CTV viewing hours rise 21%
These 40-year-old ideas could help the $73 billion advertising industry survive the rise of AI
By Jeff Beer July 08, 2023 Strolling around the south of France a few weeks ago—populated with execs from the best, brightest, and richest brands, ad agencies, media companies, and social and tech platforms gathered here for the Cannes Lions Festival of Creativity—you could almost hear the constant chant of “AI, AI, AI, AI . … Continue reading These 40-year-old ideas could help the $73 billion advertising industry survive the rise of AI
Ads Using AI Technology On The Rise
artificial intelligence Ads Using AI Technology On The Rise by Todd Wasserman , July 6, 2023 Artificial intelligence (AI) has come to the ad industry, with the potential to transform advertising. AI is being used to create concepts and visual effects in ads. Here are a few recent ads using AI technology that stand out. … Continue reading Ads Using AI Technology On The Rise
Searches Rise For A Reddit Alternative Since API Charges Increased
Searches Rise For A Reddit Alternative Since API Charges Increased by Laurie Sullivan @lauriesullivan, June 20, 2023 Data released Tuesday reveals that nationwide Google searches around an alternative to Reddit have risen by 127% since the platform blackout started. The findings, compiled by web-hosting experts at Hostinger, also found some states are more anxious for … Continue reading Searches Rise For A Reddit Alternative Since API Charges Increased
Exploitative freelance jobs are on the rise. Here’s what you need to know
By Haley Harrison May 17, 2023 It’s no secret that freelancers are a huge asset to businesses. In fact, 78% of companies reported that they are inclined to fill staffing gaps with freelancers in 2023. At best, it’s a mutually beneficial relationship that has long existed in the workforce. What freelancers are increasingly coming … Continue reading Exploitative freelance jobs are on the rise. Here’s what you need to know