Tag Archives: Retention

Are your acquisition efforts the root of your retention issue?

Here are three ways brands can identify and market to the right customers while also reducing churn. Jeremy Korst on January 10, 2020 The issue of customer retention comes up in nearly every conversation with colleagues in a service business or software company. As companies aspire to transition to an ongoing customer relationship and recurring … Continue reading Are your acquisition efforts the root of your retention issue?

Employee Retention Strategies to Implement Right Now

Darleen DeRosa — December 11, 2019 Follow @onpoint_llc Few problems pose more of a threat to an organization’s long-term viability than high turnover. When a company can’t retain its best talent, it must constantly engage in hiring external talent, which can be extremely costly. . Without employee retention strategies, the constant talent churn will make … Continue reading Employee Retention Strategies to Implement Right Now

Email marketing and customer retention in the financial services industry

Brands that leverage email marketing will continue to build lasting customer relationships while thwarting the new fintech players from capturing market share. Kyle Henderick on September 23, 2019 It was surprising to learn that more than two in five financial services customers say they rarely or never receive relevant marketing communications from financial services companies … Continue reading Email marketing and customer retention in the financial services industry

How to Build Customer Relationships That Increase Retention and Revenue

Josh Bean — August 22, 2019 — August 22, 2019 rawpixel / Pixabay Think about the brands you’re most loyal to. Why did you become a return customer? What motivates you to purchase products or services from one company over another? Most consumers are loyal to brands they feel like they know and trust. This … Continue reading How to Build Customer Relationships That Increase Retention and Revenue

How Can Chatbots Help Increase Online Sales and Customer Retention?

Martin Frascaroli — June 28, 2019 Follow @aivo_en — June 28, 2019 Artificial Intelligence has become a strong ally for sales organizations with high volumes of opportunities and lead generation, mainly, because it provides fast and accurate support when performing for different sales stages. In fact, as stated by a Gartner report, implementing AI in … Continue reading How Can Chatbots Help Increase Online Sales and Customer Retention?