Tag Archives: reports

Google Reports Less Than 1% Of Websites Visited In 2017 Were Filled With Spam

Google Reports Less Than 1% Of Websites Visited In 2017 Were Filled With Spam by Laurie Sullivan @lauriesullivan, June 28, 2018 Google’s 2017 webspam report released Thursday shows that less than 1% of those searching on its engine landed on a spam-filled website, and the number of hacked websites fell by 80% compared with the … Continue reading Google Reports Less Than 1% Of Websites Visited In 2017 Were Filled With Spam →

Are You Checking “User Location” Reports? If Not, You Better Start

Local Marketing Strategy

Christian Wenzel — April 12, 2018 — April 12, 2018 Here’s how one of my clients’ display network campaigns performed last month: Looks decent for a display campaign, right? We weren’t even trying to get conversions, just generate brand awareness in the United States using custom affinity audiences. Now, take a closer look: This is … Continue reading Are You Checking “User Location” Reports? If Not, You Better Start →

Understanding Custom Reports & Advanced Segments in Google Analytics

Google Analytics

By Joe Ryan March 1st, 2018 You can do a lot more with Google Analytics than simply creating standard reports. Google Analytics Customer Reports and Advanced Segments are important tools for understanding your market. Are you interested in getting more from Google Analytics? Do you know the difference between custom reports and advanced segments? Google … Continue reading Understanding Custom Reports & Advanced Segments in Google Analytics →

4 reports you can pull from Ahrefs that you didn’t know existed

Reports

Columnist Kevin Rowe points out some handy reports available in Ahrefs for helping to inform your link building, SEO and content strategy. Why not check them out? Kevin Rowe on January 16, 2018 Author’s note: Besides being a customer of Ahrefs, I have no affiliation with the tool, and this is not a paid … Continue reading 4 reports you can pull from Ahrefs that you didn’t know existed →

It’s time to change your SEO reports!

SEO Ranking

SEO reports are often really useful… for SEO professionals. Columnist Greg Gifford asserts that if you want to truly prove the value of your services to your clients, you have to tie your reports directly to their bottom line. Greg Gifford on December 5, 2017 You’d think that after a year or so … Continue reading It’s time to change your SEO reports! →

Bridging data and action: How to create killer reports

Data Management

Are your reports not having the impact you would have hoped? Check out columnist Amy Bishop’s tips and tools below to create powerful, useful reports that drive results. Amy Bishop on August 21, 2017 Ask any digital marketer about the prerequisites for a successful campaign, and undoubtedly many of the answers will revolve around … Continue reading Bridging data and action: How to create killer reports →

Google Analytics: 5 Reports You Need to Know About

Google Analytics

Kristin Hicks — March 16, 2017 — March 16, 2017 If you have a website, you should be using Google Analytics. Why? Google Analytics is one of the most valuable tools available to website owners and it’s completely free. Adding a little bit of code to your webpages opens you up to a wealth of … Continue reading Google Analytics: 5 Reports You Need to Know About →

Get Your Ducks in a Row with These Vital End-of-Year Reports

Year Review

Corey Bray — December 22, 2016 Follow @legalnature— December 22, 2016 As the year begins to wind down, businesses need to start preparing all of their necessary documents and reports for tax season and investor presentations. This same data is going to help guide owners in a positive corporate direction to ensure profitability in the … Continue reading Get Your Ducks in a Row with These Vital End-of-Year Reports →

Small business owners: 3 steps to creating accurate Google Analytics reports

Google Analytics

Raw traffic data in Google Analytics isn’t always accurate. In this helpful how-to, columnist Dianna Huff shows Analytics beginners how to create a filter that excludes spam traffic and traffic from internal sources. Dianna Huff on December 20, 2016 “Our traffic is going down,” said a client in a recent email. Attached to the … Continue reading Small business owners: 3 steps to creating accurate Google Analytics reports →

Google AdWords Reports: The Roadmap to Successful AdWords Campaigns

Google Advertisement

by Pam Aungst Follow @PamAnnMarketingAugust 23, 2016 AdWords reports can be generated in different ways depending on the individual user and what is important to them. The AdWords interface has it’s own built-in reporting functionality. If you have an existing account and wish to see your data in report form, there’s a reports tab in … Continue reading Google AdWords Reports: The Roadmap to Successful AdWords Campaigns →