MMA’s Brand As Performance Framework Should Give Marketers Relief by Laurie Sullivan , Staff Writer, October 2, 2025 The Brand as Performance (BaP) framework finally gives marketers a tool to “stop defending their budgets — and start demonstrating their real-world impact,” according to a white paper released Thursday by TransUnion. The whitepaper, Brand as Performance: … Continue reading MMA’s Brand As Performance Framework Should Give Marketers Relief
By cutting filing costs, closing exploitative loopholes, and treating student loan debt like any other debt, the bill promises a more just system. BY Sarah Bregel On Wednesday, Senator Elizabeth Warren reintroduced legislation that would make filing for bankruptcy easier and more affordable for individuals who are struggling financially. Warren first introduced the legislation, the Consumer … Continue reading Elizabeth Warren’s second attempt at bankruptcy reform seeks balanced relief
May 23, 2024 160,000 more student loan borrowers will get $7.7B in debt relief, thanks to President Biden The amount of total debt relief is now $167 billion. BY Reuters U.S. President Joe Biden on Wednesday announced the cancellation of another $7.7 billion in student debt for 160,000 borrowers, bringing the total number of people to … Continue reading 160,000 more student loan borrowers will get $7.7B in debt relief, thanks to President Biden
Amy Drader November 15, 2021 Image created by freepik.com Burn out. This is extreme exhaustion that has a dramatic impact on physical and mental health. Research has well-established that burnout largely stems from the workplace. It is not the result of individuals making poor choices and managing time ineffectively. It is caused by a toxic … Continue reading One Sure Way to Find Relief from Burnout
Mike Kappel April 30, 2021 Did the coronavirus impact your business? More than likely, yes. Navigating through the pandemic has been a tough time for businesses and workers alike. But as they say, when life gives you lemons, make lemonade—with the help of a little sugar (aka government COVID-19 relief). What the heck am I … Continue reading 5 Ways to Grow Your Business With COVID Relief
Ray Parker December 29, 2020 Better late than never. We might have seen the signboards with this phrase on the highways. But it’s true to use in our real-world day-to-day scenarios as well. Over speeding is always dangerous. And it’s true in the case of software development as well. Developers are always in a hurry … Continue reading Strategies to Provide Relief to QA Experts
COVID-19 Requires Brands To Aid Community Relief Efforts by Sarah Clark , August 28, 2020 Consumers expect brands to step up and be a force for good. Research shows 67% of American consumers have changed their opinions of companies for the better because of their COVID-19 responses. How brands respond during a crisis directly impacts future favorability and … Continue reading COVID-19 Requires Brands To Aid Community Relief Efforts
“Teams just can’t keep up with the sudden shift in volume and rapid pivoting that’s happening,” says Jeto CEO Alexandre Pelletier. Amy Gesenhues on April 17, 2020 Not so long ago, marketing operations teams were the unsung heroes of the marketing tribe — quietly making sure their company’s martech stacks were well-oiled machines that kept … Continue reading As budgets shift to digital, MOPs teams look to campaign orchestration tools for relief
Ryan Scott — October 6, 2017 Follow @causecast — October 6, 2017 The onslaught of major natural disasters in the past month is forcing companies to consider how they can and should respond to such overwhelming need. Hurricanes Maria, Irma and Harvey have literally rained down devastation, an earthquake in Mexico has left hundreds dead, … Continue reading Why Companies Must Shift from Disaster Relief to Disaster Philanthropy
David KigerOctober 15, 2015 Stress comes with the territory for most CEOs. Being in the lead position of a business means a swirl of activity that can be difficult to navigate. When stress piles up, business leaders will have to find ways to deal with it so that they and their employees can avoid burnout. … Continue reading 10 Stress Relief Tips for Business Leaders
