Braze seeks to boost empathetic engagement through increased personalization. Kim Davis on July 24, 2020 Braze, the customer engagement platform, this week announced the a series of product enhancements, some of which were already on the company’s roadmap, but in Beta or with restricted availability. Through increased relevance of messaging, and improved orchestration of campaigns, … Continue reading Release Notes: Braze boosts orchestration and personalization
Tag Archives: Release
Release Notes: CRM + project management = Insightly’s new mobile app
Also provides faster and more secure access to CRM platform. Rodric Bradford on July 23, 2020 With a client roster that tops over 25,000, including AT&T, Bloomberg and Bosch, CRM and marketing automation provider Insightly has introduced a new mobile app that combines features for enhanced project management and more secure data. To match demands … Continue reading Release Notes: CRM + project management = Insightly’s new mobile app
How to Get Better Media Coverage for Your Release
by Mickie E Kennedy Follow @ereleasesAugust 13, 2016 Anyone familiar with marketing their business will recognize that frustrating moment when they wish someone would pay attention to their press release. Sometimes the lack of attention is attributed to something as simple as not having an attention grabbing headline or focusing on the wrong media outlet. … Continue reading How to Get Better Media Coverage for Your Release
How Startups can Survive their First Press Release
by Nora Leary July 18, 2016 Follow @launchwaymediaJuly 18, 2016 If you’re a startup ready to launch your first product or a brand new product, you’re most likely going to send a press release. And if you don’t have a designated PR person or team, it’s easy to become stressed over crafting and distributing your … Continue reading How Startups can Survive their First Press Release
Why the blog post is killing the press release
Pitching a press release is so passé. Columnist Patrick Armitage explains why writing a candid and authentic blog post will make a bigger impact than falling back on old PR methods. Patrick Armitage on June 1, 2016 Now that we’ve established how social and mobile are completely changing the traditional desktop, website and content … Continue reading Why the blog post is killing the press release
5 Ways to Get SEO Juice From a Press Release on a Taboo Topic
by Hugh Taylor December 22, 2015December 22, 2015 Another press release rejected because the distribution service doesn’t approve of your business? That doesn’t seem fair. But, it’s reality. Most press release distribution services categorically refuse to run press releases for nutritional supplements, loans, cosmetics, adult, tobacco, gambling and so forth. They have their reasons, but … Continue reading 5 Ways to Get SEO Juice From a Press Release on a Taboo Topic
Any Time, Day Or Night: What Is The Right Time To Release Your Blog
Daniel SmithMarch 13, 2015 How do you know the peak time to release your company’s new blog article? That all depends on who you are and what your target audience is. One of the most easily accessible tools at your disposal to answer this question is your company’s social network presence. It’s interesting to see … Continue reading Any Time, Day Or Night: What Is The Right Time To Release Your Blog
BitTorrent’s Offer To Sony: Release “The Interview” Safely Online With Us And Make Money
“What better way to take back the Internet than to use technology Hollywood has been scared to use?” By Evie Nagy In the days after Sony canceled the theatrical release of the Seth Rogen, James Franco comedy The Interview, the studio has so far failed to make any alternative distribution arrangements, in part because … Continue reading BitTorrent’s Offer To Sony: Release “The Interview” Safely Online With Us And Make Money
Why Keyword Research Still Has Value For Press Release Writing
By Mickie E Kennedy, Published November 4, 2014 So the days of writing a press release for the sole purpose of SEO have come and gone. Easy come, easy go, as the saying goes. No longer is it advisable to craft a press release for the simple hopes of getting a little link juice out … Continue reading Why Keyword Research Still Has Value For Press Release Writing
5 Incredibly Annoying Press Release Writing Habits You Need To Ditch Immediately
By Mickie E Kennedy, Published October 23, 2014 There’s no glamour in writing press releases. It’s not sexy. It’s not terribly exciting, either. And there’s no fame and fortune waiting for a press release writer. But make no mistake, there absolutely is an art to writing great press releases. And when you’re competing against hundreds … Continue reading 5 Incredibly Annoying Press Release Writing Habits You Need To Ditch Immediately