Personal Branding BlogOctober 22, 2015 Everybody knows there are costs associated with any job, whether it’s the amount of money spent on lunch or the expense of transportation just to get there. But what many don’t realize is those small outlays add up, costing workers thousands of dollars a year. Consider this: according to a … Continue reading 5 Ways To Reduce The Cost Of Working
Brian TaylorOctober 10, 2015 Numerous consumers are now becoming increasingly reliant on online means when it comes to doing their everyday shopping. However, this doesn’t fully turn aside the fact that most shoppers are still subject to the buy-o-phobia that gets the better of them in many of their online shopping sessions. Proof enough of … Continue reading Tips to Reduce Shopping Cart Abandonment
Kasia PerzyńskaAugust 13, 2015 Behavioral factors are continually becoming more important for Google and this is the direction today’s SEO is heading. If you want to evaluate the quality of your traffic and check how people interact with your website, fortunately, there is a proper metric for you! It all begins with Google Analytics. Google … Continue reading What is Bounce Rate and How to Reduce It
Cosette JarrettAugust 1, 2015 The Internet consumes 10 percent of the world’s electricity, and IT-related services account for 2 percent of all carbon emissions. Even sending an email increases an individual’s carbon footprint by 4 grams. It may not sound like a lot – and it’s certainly less than delivering that same correspondence by truck, … Continue reading How Your Small Biz Can Help Reduce the Tech Industry’s Carbon Footprint
Bryan GudmundsonJuly 22, 2015 Reducing cart abandonment is a tricky process in which seemingly simple tweaks result in significant performance changes. This means that, with some careful testing, implementing a seemingly small change to your established cart can have a big, positive impact on efficacy. Today, we’re going to talk about a few visual changes … Continue reading Reduce Cart Abandonment with Simple Visual Tweaks
Linda DessauMay 14, 2015 © stryjek – Fotolia.com When I read this post about how to streamline decision making in your life, I immediately considered how the same principles apply to business blogging. The idea behind decision fatigue is that we consciously and unconsciously make countless decisions in our daily lives, including what to eat, … Continue reading Blogger’s Block? Reduce Decision Fatigue in Your Blogging Routine
Christina ColonApril 29, 2015 Bounce rate can be indicator of how engaging your landing page is to the person who sees it. If your landing page is just a huge block of text, you are likely to have a high bounce rate on that page. It is important to analyze bounce rate within the context … Continue reading How to Optimize Your PPC Landing Pages to Reduce Bounce Rate
Tim WalkerApril 6, 2015 Cut the Fat, Not The Muscle from Your Lean Environment Many organizations embrace lean methodology (also known simply as “lean”), a systemic approach to streamlining production, to make operations more efficient. Done correctly, lean methodology not only solves problems, but also provides value to customers better and simpler than before. Unfortunately, … Continue reading 4 Things You Should Never Reduce in a Lean Environment
Emeka ObianwuApril 2, 2015 Customer identity data is a highly valuable asset not only to you as a business, but also to criminals intent on exploiting the data for personal gain. Thieves can make an estimated $ 50 million from just one data breach, and brands have lost as much as $ 125 million in … Continue reading Reduce Breach Liability [Infographic]
Richie ContartesiMarch 19, 2015 What Is Bounce Rate? Why Do People Leave Your Site? You figure you’ve got a great Website or landing page, but you aren’t generating the leads, sales, or opt-ins you expected. What gives? Well, let’s first take a look and see how long people are staying on your page. This is … Continue reading What Is Bounce Rate And How To Reduce It?
