Tag Archives: Reasons

6 Reasons Why Businesses Should Use Google+ to Improve Search Engine Optimization Results

by Andrew C. Belton June 18, 2016 Follow @abcpanotaryJune 18, 2016 Since its inception in 2011, Google+ plus has been an enigma to the vast majority of small businesses and it has prompted them to ask, is it worth it for my business to be active on Google+? The answer is yes! Here are 5 … Continue reading 6 Reasons Why Businesses Should Use Google+ to Improve Search Engine Optimization Results

Top 5 Reasons You Should Be Engaging In Digital Marketing

by Janet Waring June 18, 2016June 18, 2016 Before we dive into the “why” of digital marketing, let’s briefly visit the “what”. Digital marketing is a term widely used to describe a client’s website presence, social media, SEO, and online ads (such as Google AdWords). But digital marketing also includes wireless text messaging, mobile apps, … Continue reading Top 5 Reasons You Should Be Engaging In Digital Marketing

4 reasons to love the Marketing Technology Landscape supergraphic

With the martech landscape hitting the 3,500 mark, it’s easy to get overwhelmed. But columnist Erik Matlick explains why the bevy of choices represents an incredible opportunity. Erik Matlick on June 16, 2016 Have you seen the ChiefMartec Marketing Technology Landscape Supergraphic? With 3,500 marketing technology company logos squeezed onto a single slide, it’s been … Continue reading 4 reasons to love the Marketing Technology Landscape supergraphic

10 Data-Driven Reasons Why Franchises Should Centralize Email Marketing

by Dan Forootan June 15, 2016June 15, 2016 National brands and marketers are faced with a tough challenge — grow sales at the local level while protecting brand equity. National brands and marketers want to power up targeted communications with customers and prospects, but if franchisees are executing individual email campaigns, it will be next … Continue reading 10 Data-Driven Reasons Why Franchises Should Centralize Email Marketing

5 Reasons Why Wireframes Are an Important Part of the Design Process

by Dominica Latus June 10, 2016June 10, 2016 If you’ve been talking with any web company about a new design or redesign, you’ve most likely heard the term “wireframe” come up during discussions about the web development process. A wireframe is a very basic layout of a web page that includes no color, no imagery … Continue reading 5 Reasons Why Wireframes Are an Important Part of the Design Process

3 Reasons Why Viral Video is NOT Always What You Want for Video Marketing

by Andre Oentoro June 6, 2016 Follow @breadnbeyondJune 6, 2016 Getting a video to go viral is the dream of every modern marketer. Brainstorming creative ideas for hours, hoping that the outcome will skyrocket us to the top of people’s product list… It’s all a fun and challenging game until it ruins your whole video … Continue reading 3 Reasons Why Viral Video is NOT Always What You Want for Video Marketing

3 Reasons Why (Almost) Every Business Leader Needs to Develop 21st Century Social Networking Skills

by Jay Palter June 4, 2016 Follow @jaypalterJune 4, 2016 A lot has changed in the past 20-30 years when it comes to the technology that we use to communicate and build relationships in business. Yet, many business leaders have failed to keep up with these innovations and adapt their own leadership styles and communication … Continue reading 3 Reasons Why (Almost) Every Business Leader Needs to Develop 21st Century Social Networking Skills