By Ann Smarty June 11th, 2018 Structured data is a way of providing better context for Google, so it can read what is on your page and better understand it. It includes multi-platform supported markup to let you add a lot of important indexable information, often invisible to human users. Structured data first hit the … Continue reading 5 Reasons to Add Structured Data to Your Site
Bob Van Rossum — June 5, 2018 Follow @BobVR — June 5, 2018 In response to the shift in customer demands and the rise of digital, organizations’ social media strategies have become central to marketing success and the ability to reach your target audience with relevant content has never been more important. Needless to say, … Continue reading 4 Reasons Why Your Social Media Marketing Needs to Be In-House
Bob Van Rossum — June 5, 2018 Follow @BobVR — June 5, 2018 It’s been weeks since you’ve applied for that job you’ve always wanted, and now you’re waiting for any sort of contact back. Looking for a job is a job in itself, and one of the biggest things that brings down morale during … Continue reading Top Reasons Marketers Never Hear Back After Applying for a Job
Dave Orecchio — May 24, 2018 Follow @HighTechMKT — May 24, 2018 Video marketing has been on the rise for the past few years. With 97% of marketers saying that video content has improved prospects’ understanding of their products or services and 76% indicating that it has helped increase sales — you can’t afford to … Continue reading 6 Reasons You Need Video Marketing For Your Business
Nicole Bryan — May 24, 2018 Follow @sterlingpayment — May 24, 2018 Free-Photos / Pixabay As a business owner, you have a number of decisions to make to ensure the efficiency, profitability, and success of your business. Among the most important decisions to make is how you will ring up sales. You must make certain … Continue reading Reasons to Switch to a Point-of-Sale System
By Manish Dudharejia May 21st, 2018 The call to action is the critical point in a lead’s journey from a member of the audience to becoming a customer. It is the central bottleneck of your business, the place where the action takes place. Nowhere in your marketing is an understanding of psychology more vital. So … Continue reading 3 Core Psychological Reasons Nobody Is Clicking Your CTA
Louis Columbus — May 19, 2018 Follow @louiscolumbus — May 19, 2018 iStock Hiring companies nationwide miss out on 50% or more of qualified candidates and tech firms incorrectly classify up 80% of candidates due to inaccuracies and shortcomings of existing Applicant Tracking Systems (ATS), illustrating how faulty these systems are for enabling hiring. It … Continue reading 5 Reasons Why Machine Learning Needs To Make Resumes Obsolete
Laura Donovan — May 18, 2018 Follow @thewordpro — May 18, 2018 kreatikar / Pixabay If you haven’t noticed, Social Media is mainstream. The fun little sites for teens to share funny memes and keep in touch with friends is now a staple of life. Businesses who understand the power of Social Sites leverage the … Continue reading 8 More Reasons Businesses Need to Use Social Media
Colleen McKenna — May 10, 2018 Follow @Colleen_Intero — May 10, 2018 rawpixel / Pixabay Scheduling calls and meetings takes a crazy amount of time that could be spent doing far more productive activities. If you want to make scheduling easier, choose one of the many calendar scheduling apps, set it up and give it … Continue reading 3 Reasons You Need to Use a Calendar Scheduling App
Mike Parry — April 19, 2018 — April 19, 2018 User interaction with an email used to mean one thing – a click – while the real fun was left for the landing page. Thanks to some recent breakthroughs, that no longer needs to be the case. It’s now possible to offer sophisticated user interaction … Continue reading 5 Reasons to Try Interactive Email
