Survey Reveals The Brand Power Of Augmented Reality by Colin Kirkland , November 22, 2022 To highlight the potential future importance of 3D digital initiatives for brands’ marketing efforts, Snap partnered with market-research company Breakthrough Research to conduct a study covering consumer views on augmented reality (AR) and how influential these experiences are in terms … Continue reading Survey Reveals The Brand Power Of Augmented Reality
By Adele Peters August 30, 2022 On August 18, when temperatures in part of Chongqing, China, climbed to a record 113 degrees Fahrenheit, it had been over 100 degrees for 11 days. But it had been brutally hot for even longer; China’s unprecedented heat started in June. The intensity, scope, and duration of the heat … Continue reading China’s unprecedented heat wave is another sign we aren’t ready for the reality of climate change
And 67% of marketers who are engaging in the metaverse in the next year are committing a quarter of their budget to do so. Chris Wood on May 17, 2022 Marketers who have the metaverse on their roadmap are veering toward virtual reality (VR), while still trying to crack the NFT conundrum, according to a … Continue reading Metaverse marketers favor virtual reality over NFTs
Extended Reality (XR): How It’s Changing Work and Employment Shannon Flynn / 30 Mar 2022 Extended reality, commonly referred to as XR, is becoming a prevalent technology many companies use in various industries. XR consists of immersive technologies that have proven their capabilities in the gaming industry, for example. It’s expected that XR headset … Continue reading Extended Reality (XR): How It’s Changing Work and Employment
The experience upgrade aims at boosting augmented reality for social commerce shoppers and brands. Chris Wood on January 26, 2022 Today, Snapchat announced it is launching a catalog-powered tool, Shopping Lenses, adding to the augmented reality experience that is already used by social commerce shoppers more than 6 billion times per day on the social … Continue reading Snapchat launches augmented reality tool Shopping Lenses
Amy Rosenberg September 5, 2021 So you’ve decided to become a thought leader. Congratulations! Now, if you’ll all form an orderly line to my left, you can begin signing your official CNBC contributor paperwork. At station B, literary agents from Random House, Hachette and Macmillan are prepared to offer competitive bids for your book proposals, … Continue reading The 4 Types of People You’ll Need to Turn Thought Leadership Dreams into Reality
Daglar Cizmeci March 30, 2021 Behind all successful businesses is the maintenance and strengthening of productivity. This can be measured via employee output and system operations. In short, the more productive a team is, the more cost-effective they become as an asset and the more profitable a company should become. In light of the pandemic, … Continue reading How Can Startups Utilize Virtual Reality to Boost Productivity?
Paul Keijzer September 25, 2020 Every leader must reach a point where they look in the mirror and conduct a gut-check by asking themselves a series of honest questions. However, before getting to the hard realities, it is essential to fully understand what it takes to successfully lead people. Let’s face it, it’s not possible … Continue reading 3 Hard Reality Checks Every Leader Must Face to Succeed
Juan Ortiz August 12, 2020 Forced isolation, social distancing, travel restrictions, stagnant industries, flat sales. All of these effects of the Coronavirus Pandemic have accelerated and solidified an already budding trend towards digitalization in performance incentive programs. Digitalization – with respect to reward delivery in channel incentive and employee recognition programs – involves rotating more … Continue reading Reward Delivery in an Upended Reality
Irish Abedejos — April 11, 2020 It’s been about 8 years since I started working from home, and frankly, I can’t even imagine going back to a typical office setting. But the pandemic crisis is forcing most of us into flexible work arrangements. Companies have set up work-from-home initiatives, maintaining business continuity and productivity until … Continue reading Working From Home – Is It The New Reality?
