by Personal Branding Blog July 29, 2016July 29, 2016 Although there’s still value in education via hard copy, tons of digital nomads are on the hunt for quick answers. There’s an opportunity to capitalize on this trend, by using the sale of information products. The following questions will help you triple check your product creation, … Continue reading 5 Questions to Ask Before You Launch Your Info Product
Wall Street Journal, Tuesday, July 26, 2016 9:37 AM The Wall Street Journal asks: Does the addition of Yahoo really help Verizon/AOL compete with Google and Facebook in digital advertising? Mike Shields asked marketers and ad buyers questions about the deal. One question: Can Verizon really compete with the giants of digital advertising? “From the … Continue reading 6 Questions Marketers Have For AOL-Owner Verizon As It Acquires Yahoo
by Gregg Litman July 19, 2016July 19, 2016 Did you ever notice how many times we use words that don’t really mean what we’re saying? Out-of-date sayings like dial a phone number, when phones don’t have dials anymore. Tape a TV show, when you’re really recording a file on a DVR. Or roll up a … Continue reading Common Marketing Questions: Do People Read Blogs?
by Michael Harris July 14, 2016 Follow @InsightDemandJuly 14, 2016 When customers understand their problems, it’s easy for salespeople to lead them through discovery, because customers don’t need salespeople to shine the light of insight on visible problems. A salesperson can simply confirm the value of their product by asking generic questions. So these customers … Continue reading Challenge the Status Quo & Create Value With Insight-Based Directed Questions
by Andrew Raso July 12, 2016 Follow @marketinggurus3July 12, 2016 Asking 100 questions to build a buyer persona is helpful – for a brand new marketer who knows nothing about their audience. But if you’ve been at this for even a little while, you already have answers to nearly all these questions. In ecommerce, you … Continue reading Stop Over-Thinking Buyer Personas: The Only 5 Questions E-commerce Sellers Need to Ask
by Andre Oentoro July 12, 2016 Follow @breadnbeyondJuly 12, 2016 As a digital marketer, it is really satisfying when new tech is available to try and it promises to improve your work in some way. But when it’s not of any use for your job, the prospect of trying that tech feels kind of… meh. … Continue reading 5 Questions You Should Ask Yourself Before Embedding Video in Your Emails
by Jamie Chaffin July 7, 2016July 7, 2016 Pay per click marketing is a valuable tool to have in your advertising arsenal. By displaying PPC ads of your business on mobile devices and desktops, you have the ability to target consumers wherever they go. Consumers will see your ad, and hopefully click on it. While … Continue reading 7 Questions You Need to Answer If You’re Considering PPC
by Jacob Shriar July 5, 2016 Follow @jacobshriarJuly 5, 2016 Engaged employees will work harder for your organization and give discretionary effort. Here are 10 questions that companies should ask themselves if they want to improve their company culture. Personal Growth Personal growth is something that you always need to be offering your team. … Continue reading 10 Employee Engagement Questions Companies Should Ask Themselves
by Susanna Perkins June 25, 2016June 25, 2016 Congratulations! You just checked Google Analytics and you broke the 1,000 monthly visitors barrier. Hooray! . . . Now what? What are you going to do with those 2,000 eyeballs (give or take a few) that saw your site? I hate to tell you this, but the … Continue reading Four Questions To Ask Yourself To Turn Your Traffic Into Income
by Jimmy Rodela June 24, 2016 Follow @dbjim21June 24, 2016 Have you ever been in a situation where you’re just about ready to jump off the cliff out of your sheer aggravation of something? Well, that’s pretty much how frustrated my client was when he talked about how terrible his ecommerce site’s sales conversion was. … Continue reading Is Your Ecommerce Site On A Sales Slump? These 6 Burning Questions Will Help Fix That.
